How Old Is Your Site Content?

Melanie Rembrandt

Since our initial launch date, Melanie Rembrandt has been an integral part of the StartupNation team.

As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.

She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).

Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.

Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."

A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at melanie@startupnation.com and @rembrandtwrites on Twitter.

And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.

Latest posts by Melanie Rembrandt (see all)

It’s Time For Website Spring Cleaning!

Now is the perfect time to give your Website a fresh, new look and do some spring-cleaning. But don’t worry! It doesn’t need to take a lot of time or money, Here are…

3 Tips to Freshen Up Your Site Fast!

1. Fix errors.

Yes, this may seem blatant, but you really need to review your Website for bad links, grammatical errors, misspellings, and old content.

Believe me, new site visitors will find even the smallest errors, and that could mean the difference between a new sale and a lost customer to the competition!

2. Add new copy.

If you haven’t updated your Website with a new blog entry, article, white paper, or other content for over a week, it’s time to add fresh and valuable information your customers will want to read.

And if you can optimize it for the search engines, even better!

3. Be newsworthy.

When was the last time you posted a press release or were mentioned in a local newspaper? If it has been more than a month, get to work!

Create a newsworthy event, write an SEO press release and let the media know you have news!

Freshen Up Your Site and See Results!

By taking a few, simple actions today, you can significantly increase online awareness, build credibility with new site visitors and get the media talking about you. And with these potential results, this is some Spring cleaning you’ll want to start right away!

For more information to increase site traffic and sales, write to Melanie below or visit www.rembrandtwrites.com.

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