Kristin Potenti

After almost 10 years of studying and working in the fashion industry Kristin Potenti, fashion advisor and clothing designer, is striving to fulfill the needs of women shoppers. She recently launched a website, Self Assured, which educates women about the most common body types and advises what silhouettes look best on those figures. The site also talks about the latest fashion trends for women and what body types they work best on.

Kristin's current endeavor, which officially began in April of this year, is launching the brand Self Assured as a moderately priced, stylish clothing line for confident, sexy, fashion savvy women in their prime.

Latest posts by Kristin Potenti (see all)

I’m finding that in business people tell you what they want.  In order to get what you want, sometimes all you have to do is ask.  Especially in times like these most people are eager for your business.  Therefore learning the art of negotiation is essential.  First and foremost though you have to know what you want. 

I’ll give you an example.  Recently, I met with a sewing contractor.  Initially, I was told that there was no way to give pricing on cutting and sewing the garments without first making the pattern and sewing the sample.  I was also told that although the minimum production amount was usually 300 units but for my type of garment it could be lowered to 150.  I thought about what I considered “fact” for some time until my husband made me realize that is what they want.  He then pointed out that I hadn’t even asked for what I wanted.  Well, today I asked for what I wanted and soon enough I shall receive it.  I stated that I couldn’t move forward without knowing the pricing for cutting and sewing and I need flexibility with the minimum requirements.  To my delight, I will have pricing by the end of the week and am no longer pressured to meet the 150 minimum requirement.  Hmm, who knew all you had to do was ask! 🙂