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The subscription box economy is blossoming right here in our region.
Today, over half of online shoppers (approximately 54 percent) have signed up for a direct to consumer subscription box. Collectively, the direct-to-consumer subscription box market is estimated at over $10 billion in annual sales and growing.
Why do customers love subscription boxes? And why do they work as a business model?
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Tune in to News/Talk 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Business Beat. Listeners outside of the Detroit area can listen live HERE.