StartupNation Radio feature

Ask the Experts on StartupNation Radio: Shay Berman Share Tips on Crafting a Holiday Marketing Plan

On this week’s episode of StartupNation Radio, Jeff Sloan speaks with Digital Resource founder and president Shay Berman about creating a razzle-dazzle holiday marketing strategy, including timing, the value of text messaging, and promotion and discounting decisions.
.

Tune in to the StartupNation Radio show with Shay Berman below:

Shay Berman, the founder and president of Digital Resource, a digital marketing agency. He is StartupNation’s digital marketing expert.

During the episode, Shay discusses:

  • The key elements of your holiday marketing plan and the impact of supply chain delays.
  • Whether text messaging is an effective use of your marketing time.
  • How to decide on discounting and sales strategies.

For more information about Digital Resource, visit the official website, and follow on Facebook, Twitter and LinkedIn.


Ready to future-proof your business? Take the first step by contacting the experts at Digital Resource!

Tune in to the full StartupNation Radio show with Berman, Michael Spath and Greg Packer to learn about issues that matter to small businesses:

We’ll be back soon with another exciting episode of StartupNation Radio! Stay tuned.

Do you have a great entrepreneurial success story to share? Tell us your story here and you could be featured on an upcoming episode of StartupNation Radio.

Total
6
Shares
Previous Article
StartupNation Radio feature

Ask the Experts: Shay Berman, Michael Spath and Greg Packer on StartupNation Radio

Next Article
scalable

Is Your Business Scalable? Why the Answer Matters to Potential Investors

Related Posts
Read More

WJR Business Beat: Business Networking Shifts From In Person to Virtual (Episode 332)

On today's Business Beat, Jeff talks about how more and more networking is taking place online, virtually that is, as opposed to attending conferences or community gatherings, or even by taking in-person meetings. Tune in to the Business Beat, below, to learn more about virtual relationship building and who is embracing it: Tune in to...
Read More

WJR Business Beat: Big Business Transactions in the Metaverse (Episode 331)

On today's Business Beat, Jeff reveals the story behind a land deal -- in the metaverse. Tune in to the Business Beat, below, to learn why virtual land is becoming as much of an investment as physical land: Tune in to News/Talk 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Business Beat....
Read More

WJR Business Beat: Color 2022 Packaging Chilled and Subdued (Episode 330)

On today's Business Beat, Jeff says packaging is fundamentally critical and you can't treat it casually if you are serious about your business' success. Tune in to the Business Beat, below, to learn about the colors and styles of packaging trending for 2022:   Tune in to News/Talk 760 AM WJR weekday mornings at 7:11...
startupnation radio
Read More

StartupNation Radio: Critical Issues Facing Small Business Today with Cohost Brian Calley

On this week’s episode of StartupNation Radio, Jeff speaks with cohost Brian Calley, president of the Small Business Association of Michigan about the challenges facing small businesses, including supply chain disruptions and inflation. During the interview, Jeff and Brian discuss: The triple whammy of supply chain disruptions, inflation and vaccine mandates. How entrepreneurs pivot with...