wjr business beat

WJR Business Beat with Jeff Sloan: How to Think Like an Entrepreneur with Mike Morse (Episode 148)

On this morning’s WJR Business Beat, Jeff features Mike Morse, founder of Mike Morse Law Firm, the largest personal injury law firm in Michigan.

In the segment below, Morse shares why everyone has to look at their entity like a true business, and how he’s learned to work on rather than in his business:

For more information on Mike Morse, visit:

Tune in to News/Talk 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Business Beat. Listeners outside of the Detroit area can listen live HERE.

Are you an entrepreneur with a great story to share? If so, contact us at [email protected] and we’ll feature you on an upcoming segment of the WJR Business Beat!

WJR Business Beat Transcript

Good morning. Like the rest of us, I love a great success story, but what is really fascinating to me is how and why someone goes big. How they think, what makes a winner tick, what makes them different and sets them apart?

Well, here’s a little inspiration to take us into the holiday: it’s the story of a lawyer. His name is Mike Morse and he wanted to go big. And boy, did he ever.

I had a chance to interview Mike recently, and here’s the essence of his story in his own words. Mike:

“Well, I’d been an attorney for 28 years, always right here in Detroit, born and raised in Detroit. And my dad was a successful attorney and it was something I always wanted to do. And early on in my life actually, I knew I was an entrepreneur. I was selling gum out of my locker in middle school, and I was a very successful waiter through high school and college. And even in law school, I liked making money. But even more importantly, I liked finding the shortcuts to working in a restaurant and how to make the most sales and make the most money. And it just kind of went into my law firm and I realized that a law firm was a business early on. I had some really good mentors. I read a lot of good books, and I decided that I was going to not just treat it like every other lawyer does.

I believe that everybody has to look at their entity like a true business, and after about 20 years of working on cases, day in and day out, I stepped back a little bit and I started treating it like a business. I still handle cases. I still talk to my clients every day, but I’m more working on top on my business, looking over my business than working in my business and it has really transformed to something unique.

We exploded and of course we’re delivering good legal services, so the clients are coming, repeat clients are sending us a lot of clients, but basically, I was a good lawyer and I decided to treat my business like a business and things just kind of took off for me.

And there you have it. So, if you want to make the most out of your life, take a page out of Mike’s book.

I’m Jeff Sloan, founder and CEO of StartupNation.com, and that’s today’s Business Beat on the Great Voice of the Great Lakes, WJR.

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