Common Obstacles: Money Now v Later

In several of the interviews that I’ve done, one of the frequent topics that comes up as an aside, is Money now vs. Money later. Many business owners are torn between the product or service offering money quickly and the development or infrastructure efforts that take short-term money but offer long-term reward.

This creates an immediate feeling of being overwhelmed, an inability to prioritize and ultimately reactionary behavior focused on short-term gain.

What are some of your tips for balancing short and long term goals for your business?

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