LISTEN: Fortune’s List of Most Powerful Women in Business 2023
We’re featuring an overview of Fortune Magazine’s recently released list of the 2023 most powerful women in business.…
Are Baby Boomers Keeping the Economy Afloat?
Are baby boomers keeping the economy afloat? Many older adults are “unretiring” to save money and get more…
LISTEN: Projected Impact of AI on Labor
If your competitors are putting AI to work to create efficiencies, cut costs, and increase productivity: be aware.…
LISTEN: Small Business Success More Challenging Than Ever Today
The Wall Street Journal reports that small business bankruptcy filings are rising this year, a signal that increased…
LISTEN: Growth Data for Generative AI in Business
Most U.S. companies plan to invest more in Generative AI over the next 12 months. As aggressive as…
LISTEN: More Marketers Turning to Performance Marketing
During challenging economic times, marketers are turning more toward performance marketing versus brand marketing. Why? Because of the…
LISTEN: Where The UAW Strike is Hurting Retail Sales
Michigan small businesses are feeling the squeeze of the UAW strike and the resulting loss of spending power…
LISTEN: The Power of Email Marketing
When email is used as intended, it’s one of the most powerful channels of all. According to a…
LISTEN: New Data Reveals Consumer Sentiment Today
Americans are struggling and becoming more reticent to new spending, especially when it comes to spending on non-essential…
LISTEN: Brand Messaging Trends at Play Today
Humor has always been an effective approach to messaging, and still remains so today… but with a caveat.…
LISTEN: AI Becoming a Threat to Marketers
According to a new study by SurveyMonkey, 27% of marketers now indicate that they fear artificial intelligence could…
LISTEN: Gen Z Looks to TikTok for Purchase Decision Influence
A new survey from Her Campus Media, a Gen Z media and college marketing company, finds that more…
LISTEN: The Power of Sonic Branding
There are more opportunities than ever to build sound into your brand. Thinking of ways to differentiate your…
LISTEN: Status of Work in Office Mandates
Why are employees pushing so hard to get their employees back into the office? According to a Resume…
LISTEN: 9 Critical Skills Entrepreneurs Must Possess
We’re focused on the aspiring entrepreneur, someone who’s thinking about starting a business of their own. We’ve got…
Fast Forward: 5 Power Principles to Create the Life You Want in Just One Year
Excerpted from “Fast Forward: 5 Power Principles to Create the Life You Want in Just One Year“, copyright…
LISTEN: LinkedIn Leads Social Media for B2B Marketers
U.S. LinkedIn user growth is projected to accelerate 6.3% this year for a projected total of 75.8 million…
LISTEN: Most Culturally Resonant Brands Today
As you think about growing your business and reaching higher levels of success, continue to focus on your…
LISTEN: The Importance of Knowing Your Target Market
Knowing your customers and the subtle yet unique characteristics of each inform businesses about which channels are best…
LISTEN: An Early Look at the 2023 Holiday Shopping Season
“After a few years of accelerated e-commerce adoption throughout the pandemic, retailers are under pressure to drive sustainable…