17 Essential Elements of a Successful Direct Mail Marketing Campaign
“Direct mail marketing doesn’t work!!” “Direct mail marketing is expensive!” Chances are that you’ve said or heard the…
Wendy Kenney
64 posts
Best-selling author Wendy Kenney owns the company 23 Kazoos, a marketing and publicity firm in Phoenix, Arizona, that has helped companies like Culver's Restaurants, The Arizona Farm Bureau and Tom Chambers Commercial increase their visibility through social media, publicity, and creative marketing strategies.
5 Marketing Lessons We Can Learn from Google
I am always looking for marketing lessons to help my small business clients get better results. This week…
May 21, 2012
86 Common Sense Marketing Ideas for Startups
When starting a business, marketing is (or should be) the business owner’s biggest priority. Yet many startups have…
May 11, 2012
10 Budget-Friendly Ways to Market Your Business
Every business owner needs to make the most of their marketing dollars and sometimes thinking outside the box…
April 22, 2012
5 Creative Marketing Ideas for Mother’s Day
Mother’s Day is Sunday May 13th, 2012, and is an excellent opportunity to build buzz for your business…
April 15, 2012
9 Big Marketing Ideas for Small Business
Small business owners are always on the lookout for that one big marketing idea that will catapult their…
March 25, 2012
6 World’s Worst Marketing Tips
I spend a lot of time talking with small business owners about how they can get new customers…
March 17, 2012
5 Tips to Optimize Your Facebook Timeline for Business
Business owners beware! Facebook has changed the game again, and this time the change involves your business! On…
March 4, 2012
The Downside of Guerrilla Marketing-Four Things You Need to Know
If you have ever seen a group of people suddenly start dancing in the mall, noticed a barrage…
February 25, 2012
23 of the Best Smartphone Apps for Businesses and Fun
If you are like me, your smartphone has become your window to the world, both for your personal…
February 20, 2012
What Business Owners Can Learn About Marketing From Girl Scout Cookie Selling Superstars
It’s Girl Scout cookie time and you don’t have to go out of your way to find a group…
February 11, 2012
5 Things You Need to Know About Marketing Your Business On Pinterest
I’ve found a new addiction on the Internet; it’s Pinterest. And it appears that I’m not the only…
February 8, 2012
Are You Missing Out on This Direct Marketing Opportunity?
Last weekend I went to a local farmer’s market to buy some fresh fruits and vegetables. As I…
February 4, 2012
Business Owners: If I Had Known Then What I Know Now
I’ve made many mistakes in business as a business owner the last 20 years. There was a time…
January 29, 2012
30 Ways to Make Your Business Stand Out From the Crowd
Let’s face it, starting a business can be very easy, but staying in business can be very difficult…
January 15, 2012
4 Reasons to Use Google+ to Market Your Business
Many of the small business owners I work with are suffering from social media fatigue. The past few…
January 8, 2012
5 Tips for Using Email Marketing to Boost Your Business
Every small business owner understands the value of building relationships with customers. But many of us get lost…
January 1, 2012
28 Small Business Marketing Resolutions for the New Year
It is common practice to set New Year’s resolutions in our personal lives, but how often do we do…
December 19, 2011
5 Tips For Writing Your 2012 Marketing Plan
2011 is almost over and planning for the next year can get lost in the business of the…
December 11, 2011
5 Easy Ways to Participate in Small Business Saturday
Note: A couple of weeks ago I wrote about holiday marketing ideas and Liz Cies from Aweber had…
November 25, 2011