17 Essential Elements of a Successful Direct Mail Marketing Campaign
“Direct mail marketing doesn’t work!!” “Direct mail marketing is expensive!” Chances are that you’ve said or heard the…
5 Marketing Lessons We Can Learn from Google
I am always looking for marketing lessons to help my small business clients get better results. This week…
86 Common Sense Marketing Ideas for Startups
When starting a business, marketing is (or should be) the business owner’s biggest priority. Yet many startups have…
10 Budget-Friendly Ways to Market Your Business
Every business owner needs to make the most of their marketing dollars and sometimes thinking outside the box…
5 Creative Marketing Ideas for Mother’s Day
Mother’s Day is Sunday May 13th, 2012, and is an excellent opportunity to build buzz for your business…
9 Big Marketing Ideas for Small Business
Small business owners are always on the lookout for that one big marketing idea that will catapult their…
6 World’s Worst Marketing Tips
I spend a lot of time talking with small business owners about how they can get new customers…
5 Tips to Optimize Your Facebook Timeline for Business
Business owners beware! Facebook has changed the game again, and this time the change involves your business! On…
The Downside of Guerrilla Marketing-Four Things You Need to Know
If you have ever seen a group of people suddenly start dancing in the mall, noticed a barrage…
23 of the Best Smartphone Apps for Businesses and Fun
If you are like me, your smartphone has become your window to the world, both for your personal…
What Business Owners Can Learn About Marketing From Girl Scout Cookie Selling Superstars
It’s Girl Scout cookie time and you don’t have to go out of your way to find a group…
5 Things You Need to Know About Marketing Your Business On Pinterest
I’ve found a new addiction on the Internet; it’s Pinterest. And it appears that I’m not the only…
Are You Missing Out on This Direct Marketing Opportunity?
Last weekend I went to a local farmer’s market to buy some fresh fruits and vegetables. As I…
Business Owners: If I Had Known Then What I Know Now
I’ve made many mistakes in business as a business owner the last 20 years. There was a time…
30 Ways to Make Your Business Stand Out From the Crowd
Let’s face it, starting a business can be very easy, but staying in business can be very difficult…
4 Reasons to Use Google+ to Market Your Business
Many of the small business owners I work with are suffering from social media fatigue. The past few…
5 Tips for Using Email Marketing to Boost Your Business
Every small business owner understands the value of building relationships with customers. But many of us get lost…
28 Small Business Marketing Resolutions for the New Year
It is common practice to set New Year’s resolutions in our personal lives, but how often do we do…
5 Tips For Writing Your 2012 Marketing Plan
2011 is almost over and planning for the next year can get lost in the business of the…
5 Easy Ways to Participate in Small Business Saturday
Note: A couple of weeks ago I wrote about holiday marketing ideas and Liz Cies from Aweber had…