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1..2..3..Go Shopping!

byKim Babjak
January 5, 2010
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EVERYONE! Please go do some shopping…..

There is a bit of good news about shopping habits, amongst all the terrible news being reported about this horrific economy.

Consumers are longing to go shopping, and retailers want to re-stock their shelves. However, both are afraid to “Just Do It”; make the first recovery move…..

The fear of overstocking store shelves is a huge driving fear factor for the stores, while the looming fear with consumers that they may not have a job soon or be able to pay their rent, is real.

What to do:

It is a catch 22. The only way to pull ourselves out of this retail rut is to produce and shop! Not go crazy mind you, but shop responsibly. I tell my clients, as consumers, they have to support the retailers by shopping in them. I tell my retailers they must support products, by taking risks with new items. Both agree, hands down!

You have to shop, to get retailers to stock and turn profit, thus creating re-orders for products.

 Seems like simple economics!

Successful Products: a product developer who wants to get a retailer to purchase their products in today’s market needs to keep these points in mind:

  • Offer New and unique products (get it evaluated first to see how new it really is)
  • Better mousetrap (do not offer the same old type of product already on the store shelves)
  • Offer a great value for the consumers
  • Offer great profit margins to the retailer, 100+% mark-up will get a product noticed by a buyer!
  • You must have unbelievable tenacity to stay in front of key people all the time
  • Turn a NO into a YES by being creative!

Always Dream Big!

Kim Babjak

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Kim Babjak
Kim Babjak was born to be an entrepreneur. From her childhood days of developing products, Kim has loved all aspects of business. However, the area that brings her the most joy is helping others achieve success. Armed with her dream of taking to market products she had been developing for years, Kim took a chance at becoming financially and emotionally free by starting and running her own business. She wanted to create a company that would give her the flexibility to work around her children and family, give her the freedom to make her own decisions, and help other entrepreneur's achieve the type of success she had. "I want to make people's lives easier, and that is just what I am doing" said Kim. Along the way, Kim encountered many obstacles, and through her perseverance, is now the owner of a highly successful company whose consumer products sold on QVC America, QVC UK, Wal-Mart, Walgreen's and large catalogs internationally. Kim is thrilled to take the experience and knowledge she has gained from starting and running her business, and now share it with others. Kim provides guidance and resources in the areas of product development, offshore manufacturing, importing and QVC consulting. This highly energetic and personable entrepreneur is helping create the "American Dream, one Dreamer at a time!"Since launching her company in 1998, Kim Babjak of KimCo LLC, has been living her "American Dream" of success. While wearing many hats like mother, entrepreneur, business woman, author, speaker and QVC agent, Kim has designed and taken to market many of the consumer products she has designed over the years. Her struggles and hurdles in the process have compelled her to develop a unique consulting program that helps entrepreneurs with finding, then living their own "American Dream." KimCo's new venture helps entrepreneurs get their products seen by millions on QVC or HSN, idea to paper product development, product prototyping and overseas manufacturing. Always Dream Big! Kim's four reason why she works so hard ! ""
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