As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at [email protected] and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: https://startupnation.com/steps/77/steps-successful-public-relations.htm.
Boost online awareness this month.
Memorial Day and warmer weather are here. Have you prepared your promotions and content marketing so that its relevant to this time of year and your target market?
If not, don’t worry. There is still some time to create a few content-pieces this month such as:
You can add these to your site over the next, few weeks. Include your search-engine-optimization (SEO) titles, sub-titles, keywords, and links. And provide valuable information your target-audience wants to hear.
What can you write about relevant to Memorial Day and warmer weather?
2. SEO Press Releases
Are you posting press releases on your Website on a regular basis?
By including newsworthy information along with your SEO keywords accordingly, you can increase site rankings. Most important, you let people know that your company is current and has news to share.
What news can you relate to May activities?
3. E-mail Campaigns
Are you sending potential and loyal customers valuable information via e-mail on a regular basis?
Obviously, you want to send out a monthly newsletter, but is that the only way you are communicating with people? In addition, set up an e-mail auto-responder series to engage people throughout the month.
What kind of information can you share over a period of several weeks?
It’s Not Too Late to Write!
While it’s always good to plan ahead for the best results, sometimes it’s just not possible. But even if you don’t have a detailed, editorial calendar and content strategy in place, you can always create new, SEO content for your target market.
Just ensure that it is valuable information pertinent to your audience and relevant to current activities, trends and news.
This way, you can start to build relationships with your customers, provide content they will want to share with others and boost online awareness too!
What are you going to write today that your customers will love?
For additional help with your content-marketing strategy, please write to me here.
And to start boosting sales, awareness and credibility fast, please visit www.rembrandtwrites.com.