Facebook Vanity Username…Get Yours June 13th 12:01am!

12 Jun 2009

Heather Schuck

Heather Schuck is a passionate entrepreneur who lives up to her "Lil' Firecracker" nickname. While she may joke about her "fun sized" 5'1″ petite frame or her nationally celebrated 4th of July birthday, she's serious about bootstrapping, inspiring mom entrepreneurs, and the power of content marketing.

She is well known for using innovative and cost-effective strategies to secure high profile media placements including mentions on Oprah, The Today Show, Early Show, USA Today, and an appearance on Extreme Makeover: Home Edition. She is an expert in utilizing celebrity product placements as a tool for catapulting sales. Celebrity fans include Demi Moore, Oprah, Britney Spears, Kate Hudson, Angela Bassett, Holly Robinson Peete, Tia Carerre, Lisa Rinna, and Brooke Burke to name a few.

Heather Schuck‘s journey into entrepreneurship is a classic rags to riches tale of overcoming all odds. Despite her lack of fashion or business experience, Heather was able to turn her failed eBay hobby into a multi-million dollar company with distribution in national retailers such as Target, JCPenney, and Sears. As an early adopter and believer in the power of community, Heather Schuck has immersed herself in online outreach such as blogging, social media, and video broadcasts since 2003. Her strong identification with the mom audience and sincere appreciation for supporters led to the launch glamaLIFE.com in 2010. She is also the Host of the web series Fit and FearLESS Files that inspires women to overcome mom guilt and embrace their dreams.

Recognized as a strong advocate for small business, Heather welcomes the opportunity to help fellow entrepreneurs replicate her successes. She has spent the last seven years as a bootstrap entrepreneur and has developed numerous best practices for working smarter-not harder. As a business coach, Heather can train you to utilize her tactics and strategies while providing heartfelt encouragement and support. Areas covered include business strategy, company branding, leveraging celebrity marketing, social media integration, influencer outreach, achieving marketing ROI, media outreach/PR, creating work/life balance, and optimizing your operations for maximum efficiency. If you are losing hope in your small business and need a seasoned expert with credibility and a proven track record of success, click here to hire her. Heather Schuck can be contacted at heather@glamajama.com.

Just wanted to send a quick reminder to everyone regarding the use of vanity usernames on Facebook.  As of June 13th at 12:01am EDT you will be able to create a vanity username for your Facebook profile or fan page.

Image representing Facebook as depicted in Cru...Image via CrunchBase

This is TERRIFIC NEWS and will undoubtedly help with SEO ranking, name recognition, and overall ease of use.  Instead of printing http://www.facebook.com/pages/Glamajama/46968453518 on your business cards to promote your social media presence on Facebook, you will now have the opportunity to use www.Facebook.com/Glamajama.  Much simpler!  This has been a popular request for Facebook connectors and I’m happy to see that the update is finally here.

The issue of name squatters has come up and Facebook is working hard to prevent any misuse.  To help businesses protect their trademarks, Facebook is allowing trademark holders to restrict use of their name by registering their requests here http://www.facebook.com/help/contact.php?show_form=username_rights .  If you don’t have your registration handy, just search http://www.uspto.gov for the number.

For more information read the Facebook Blog entry here http://blog.facebook.com/blog.php?post=90316352130

Make sure you mark your calendars and I’d love to connect with you on Facebook while you’re there!  Join me here Glamajama.

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