added value Archives

How to Create Valuable Content That Rises Above the Noise During a Crisis

How many times over the past few months have you been told that you must weather the storm of this unprecedented crisis? Business leaders from across sectors have been flooding to online outlets to offer...

byMagdalena Tanev

July 14, 2020

How to Add Value to Your Target Audience Through Emotional Branding

The following is excerpted from “Style & Substance: How to Create a Compelling Brand: A Guide to Women Who Want to Build Their Confidence, Their Brands and Their Bank Accounts” © Liz Dennery Sanders 2018 ...

byLiz Dennery Sanders

May 5, 2020

How to Go From Side Hustle to Full-Time Freelancer in the Gig Economy

I can’t stand the word “hustle.” It gives me visions of a bloodshot-eyed, head-in-hands freelancer barely holding onto their dream of building an empire. Why do we see “hustling” as a good thing? Is becoming burnt...

byGaby Román

May 14, 2018

Top 2 Essential Strategies for Startup Revenue Growth

Perhaps the most fundamental question on every business owner's mind is, "How do I increase my revenue?" It's a question that can create anxiety, fuel determination or lead to even more questions. As plenty of...

byJustin E. Crawford

April 18, 2017

You Really Do Get What You Pay For

Well, another week comes to an end. It seems this one was faster than ever. Monday seemed to butt up against Friday with nothing in between. Where did it go? One reason it went so...

byRich Sloan

January 26, 2007

Surprise and Delight

Did you have a nice Thanksgiving? Mine was fabulous! We went to a friend's home and enjoyed a great day and a feast of turkey with all the trimmings. This is our fourth year to...

byCheryl Tallman

November 26, 2006