Browsing Tag

data security

7 posts
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Facebook and the Reality of Privacy on Social Media

Originally published April 13, 2018. Social media forever changed the manner in which people interact with the world and communicate with one another. It also sparked a colossal shift in the ways that businesses market and advertise themselves. Facebook stands out as the clear leader in this space, with its massive global user base, expansive...
digital marketing spring cleaning
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Spring Cleaning for Digital Marketing: 4 Things Every Brand Should Do Now

Keeping your marketing approaches fresh is essential for any business, but it’s especially important for those launching a new brand. As the season of new beginnings, spring is a great time to assess the performance of your startup's social media channels, platforms and strategies. This allows you to identify which areas need some sprucing up,...
cyber insurance
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Why Your Startup Should Implement Cyber Insurance

Kaspersky Labs, an antivirus software and Internet service provider company, found that the average data breach can set small businesses back $120,000 in recovery costs. Considering how much more integrated technology and business are becoming, it's imperative that IT security be worked into your startup’s budget. Think a breach won't happen to you? Think again....
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7 Tips for Protecting Your Startup’s Data

From 2013 to 2014, Yahoo was breached by hackers and over 3 billion user accounts were compromised. Three billion. The fallout from these security breaches was estimated to have knocked off $350 million from Yahoo's sale price when it was ultimately acquired by Verizon in 2017. While most businesses won't find themselves victims of data...
cloud communication
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How to Choose the Right Cloud Communication Software

It’s no secret that communication is critical for business success. In fact, it’s for this very reason that more and more companies are turning to cloud communication tools as a way to better meet the needs of modern employees and customers. Cloud communication tools like email, instant messaging, VoIP and WebRTC services ultimately offer a number of benefits...
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General Data Protection Regulation (GDPR): What Happens Next?

Over the last couple of years, many business owners have nervously anticipated the introduction of the General Data Protection Regulation (GDPR). Now that it’s being put in place, what next? What happens to the business landscape for big and small organizations alike? When it comes to this question, there are two main camps: those who...
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How Cyber Hackers Attack: Defense Against the Dark Arts

While working for Hillary Clinton in 2016, campaign chairman, John Podesta, received a strange email asking for his Gmail credentials. It looked suspicious, so he sent it to the campaign’s IT staff. The staffer knew that it was a bad link, so he responded that it was illegitimate. And, thanks to a spelling error, told...