MDG Advertising

5 posts
MDG Advertising, a full-service advertising agency with offices in Boca Raton and New York, NY, is one of Florida’s top branding firms. MDG’s capabilities include print advertising, direct mail marketing, branding, logo design, creative, media buying and planning, radio and TV advertising, outdoor, newspaper, digital marketing, website design and development, online video advertising, infographic development, email marketing, video marketing, mobile marketing, content marketing, social media marketing, paid search marketing, and SEO.
social media marketing
Read More

Determining the ROI of Social Media Marketing

Today’s entrepreneurs know that social media is an important part of every marketing strategy, but how to determine its success is often unknown. While you may be investing time and resources into your startup’s social media plan, it’s difficult to track whether your content is producing a favorable ROI. Did that popular Facebook post actually...
digital marketing spring cleaning
Read More

Spring Cleaning for Digital Marketing: 4 Things Every Brand Should Do Now

Keeping your marketing approaches fresh is essential for any business, but it’s especially important for those launching a new brand. As the season of new beginnings, spring is a great time to assess the performance of your startup's social media channels, platforms and strategies. This allows you to identify which areas need some sprucing up,...
dads
Read More

Don’t Forget Dads When Developing a Marketing Strategy

When examining the purchasing behaviors, habits and beliefs of different demographic groups, many startups fail to consider dads. This is a mistake, as today’s dads have many household responsibilities, including choosing products for children. Modern fathers don’t believe that advertising correctly portrays their role in the family. Unlike previous generations, today’s dads are much more...
digital marketing
Read More

4 Essential Digital Marketing Tactics for Multi-Location Businesses

A well-developed digital marketing strategy has become a must-have for multi-location businesses. Customers are shopping online more than ever before, with 56 percent of sales influenced by digital during the past year. While many businesses have mastered the basics of digital, the constantly evolving landscape requires brands to analyze their efforts regularly. Keeping up with...