social media engagement Archives

7 Tips to Snap and Edit Outstanding Photos for Instagram

Instagram was introduced as a social networking app with photo-sharing capability. Fast forward to 2023, Instagram has evolved as a powerful business marketing tool with incredible features that allow sharing content in multiple formats, such...

byHazel Raoult

January 13, 2023

What is Social Audio and How Can it Boost Your Business?

We’re entering a new golden age — one of social audio. Talking and tuning into discussions on social audio has become the equivalent of posting on your Instagram and LinkedIn feeds. Clubhouse couldn’t have come...

byTodd Grossman

January 26, 2022

Social Media Pro Daniel DiPiazza: How to Get the Most Engagement on Instagram

When it comes to your startup and social media, it's not about the number of followers you have, it's engagement that's really important. How do you get the most engagement on your social media channels?...

byEric Siu

November 6, 2018

3 Ways to Engage Your Audience Using Instagram Stories

When I first started writing this piece, I considered taking it from a “how to” approach for making successful Instagram Stories. Then, I realized that all of this information is readily available on Instagram's Help page....

byDeborah Sweeney

June 27, 2018

How to Tap Into the Rise of Micro-Influencers

An updated approach to influencer marketing is making its way around the social media scene that benefits smaller influencers, as well as the companies that work with them. It targets users known as micro-influencers, or...

bySarah Aboulhosn

May 6, 2018

How the Recent Facebook Algorithm Changes Will Affect Your Startup

Entrepreneurs can’t ignore the influence of social media on finding business online. Having a presence on platforms like LinkedIn, Twitter and Facebook isn’t optional anymore—it’s a crucial part of establishing your startup's identity. In fact,...

byMeredith Wood

April 23, 2018

5 Ways to Successfully Use Facebook Live For Your Startup

Video content is slowly but surely taking over as the content of choice for entrepreneur, creators and marketers. With apps such as Periscope and Snapchat gaining traction over the last few years, it was only...

bySam Cyrus

July 7, 2017

5 Ways To Jumpstart Your Startup’s Social Media Strategy

Launching a startup is exciting, but wearing many hats can be both exhilarating and draining—because it’s hard to juggle 10 jobs and be the master of them all. Some tasks are easier than others, but...

byKelly Ann Collins

May 24, 2017