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How Do You Differentiate Your Startup’s Brand?

byEric Siu
November 23, 2018
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With so much competition out there, how are you going to position your startup’s brand to stand out from the crowd?

In this episode of Leveling Up with Eric Siu, Daniel DiPiazza, founder of Rich20Something, shares his entrepreneurial insights on how to find just what makes you and your brand special.

Related: Rich20Something Shares the Secret to Small Business Growth

Ask yourself, “What is your point of differentiation when it comes to your content?”

In this video, we’ll discuss finding your zone of genius and share thoughts on becoming an influencer.

Don’t miss part one (VIDEO): Why You Should Quit Your Day Job and Become an Influencer

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Eric Siu
Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. Eric also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale.
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