How to Target Niche Audiences to Supercharge Your Startup’s Sales

• About
• Latest Posts

Eric Siu

CEO at Single Grain

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. Eric also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale.

Latest posts by Eric Siu (see all)

• How to Leverage Instagram to Grow Your New Business Quickly - June 13, 2019
• How You Can Become an Influencer in a Competitive Niche - February 6, 2019
• How Do You Differentiate Your Startup’s Brand? - November 23, 2018

Wondering how to build a sustainable sales operation? Join Andy Mackensen, SnackNation co-founder and CMO, as he shares an inside scoop into his inspirational business story in this segment of Leveling Up, an entrepreneur interview show by entrepreneur and Single Grain CEO, Eric Siu.

Mackensen talks about how his startup’s business model skyrocketed when he applied basic marketing principles along with niche targeting, all while lowering his ad spending.

Related: 5 Tips for Closing a Sales Deal

In this video, you’ll learn how to generate inbound traffic, how to increase sales, and how to create a perfect startup business model.

Sign Up: Receive the StartupNation newsletter!

Be sure to visit StartupNation.com again next week, when we share the next installment in the series, in which Mackensen discusses how keyword optimization helped build a strong foundation for his business.