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How to Target Niche Audiences to Supercharge Your Startup’s Sales

byEric Siu
September 27, 2018
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Latest posts by Eric Siu (see all)

Wondering how to build a sustainable sales operation? Join Andy Mackensen, SnackNation co-founder and CMO, as he shares an inside scoop into his inspirational business story in this segment of Leveling Up, an entrepreneur interview show by entrepreneur and Single Grain CEO, Eric Siu.

Mackensen talks about how his startup’s business model skyrocketed when he applied basic marketing principles along with niche targeting, all while lowering his ad spending.

In this video, you’ll learn how to generate inbound traffic, how to increase sales, and how to create a perfect startup business model.

Sign Up: Receive the StartupNation newsletter!

Be sure to visit StartupNation.com again next week, when we share the next installment in the series, in which Mackensen discusses how keyword optimization helped build a strong foundation for his business. 

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Eric Siu
Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. Eric also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale.
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