Browsing Tag

niche

22 posts
six-figure side hustle
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This Entrepreneur Shares How to Start a Six-Figure Side Hustle

Plenty of side hustles can earn you a bit of side income, but only some have the potential to reach six figures per year, especially if you’re working a full-time job, too. After growing my own side hustle to multiple six figures per year, I’m going to share how to brainstorm and launch your own...
branding from suck to success
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Branding Yourself: A Guide for Extraordinary Entrepreneurship

The following is excerpted from "From Suck to Success: A Guide for Extraordinary Entrepreneurship" (Tulip Media, February 26, 2021). StartupNation exclusive discounts and savings on Dell products and accessories: Learn more here Branding yourself When I work with entrepreneurs about building stronger, more successful businesses, one of the first concepts we work to improve is...
personal brand
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5 Essential Practices for Developing a Personal Brand

Amid COVID-19, many individuals are using time spent sheltering in place to start a business or pursue a side hustle. If that sounds familiar, as you begin taking the next steps to create a professional brand, including drafting business plans and incorporating the business, you must also consider developing your personal brand. StartupNation exclusive discounts...
personal brand
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How to Build Your Personal Brand Online While Engaging Your Audience

When you’re just starting a business, your personal brand is one of the best ways for potential customers to get a glimpse of your values and beliefs. It's the overall qualitative theme of your social media profiles, posts, likes and network that you share with visitors, whether you professionally curate these areas or not. A...
influencer
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How You Can Become an Influencer in a Competitive Niche

What can you do to stand out as in influencer on YouTube? How can you make an impact and inspire people on Instagram? How do you become that infamous social media influencer? Becoming an influencer on social media is extremely popular and is an increasingly competitive space for aspiring entrepreneurs.  In this video, Eric Siu explains...
scaling
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Lessons Learned From Scaling an Early Stage Startup Internationally

Many companies that have their eyes on unicorn status first have humble beginnings. When launching your product or scaling your business, building the team is just as important as bringing your service or brand to market. I’ve seen firsthand what it’s like to grow a team from a handful of passionate visionaries to over 30...
sales
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How to Target Niche Audiences to Supercharge Your Startup’s Sales

Wondering how to build a sustainable sales operation? Join Andy Mackensen, SnackNation co-founder and CMO, as he shares an inside scoop into his inspirational business story in this segment of Leveling Up, an entrepreneur interview show by entrepreneur and Single Grain CEO, Eric Siu. Mackensen talks about how his startup's business model skyrocketed when he applied basic...
Thought leader
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7 Ways to Gain Credibility as a Thought Leader in Entrepreneurship

Standing out as the go-to expert in your field can be tough in today’s noisy world. However, there are some specific steps you can take to become known as a trusted thought leader in the world of entrepreneurship. Seven ways to gain credibility as a thought leader: Pick a niche Don’t try to be an...
Media
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Media Today: A Never Ending, Ever Changing Las Vegas Buffet

Ever been to Las Vegas' renown buffets?  The piles of crab legs, the omelette station that can make you a 6-lb. omelette, endless waffles, the potential for at-your-table flambés?  That my friends is a great analogy of today's media landscape. I come from "traditional"/linear media: television.  One in which most programs are paid for by a...
Business Goals | Marketing Goals
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How to Choose the Right Publication for Your Startup Content

Choosing the Right Publication for Your Startup Content Entrepreneurs often default to solely targeting well-known publications when placing guest articles. With entrepreneurial sites like Entrepreneur and Inc. producing more and more content each day, it can be difficult to ignore the large traffic pulls these household-name publications offer. However, this can be like fighting through...
Business Goals | Marketing Goals
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Preparing Your Startup for a Shift in Audience

How to Prepare Your Startup for a Shift in Audience When you started your business, you entered the marketplace ready to solve a specific problem for your audience. It’s the whole point of any business, really — to provide a solution to a specific customer’s problem. Unfortunately, startups sometimes struggle with this definition and try...
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The Hymn Project Finds a Niche with Piano Hymns-Part Two

On Tuesday, we heard from Tasha Golden of "The Hymn Project," www.thehymnprojectCDs.com. Here are more treat tips from Tasha on starting a business in a unique, niche: What techniques have worked the best in bringing in new sales? Why do you think that is? Most of our sales have come from our online accessibility; most...
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The Hymn Project Finds a Niche-Part One

Do you have an idea for a great, niche product or service but think it's already available? You may be able to start a great business with your idea. Check out this interview with Tasha Golden who helped to create "The Hymn Project," www.thehymnprojectCDs.com. What is The Hymn Project? “The Hymn Project" is a 7-CD...
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Cool Company of the day: Old House Gardens

We look for cool companies all the time and want you to help us find them. So keep them coming our way! Email ideas to [email protected] Today's Cool Company is Old House Gardens, one of the leading heirloom seed catalog companies in the world. What makes the company cool--more than the fact that they run...
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A Bubbly Niche!

My husband went to the doctor this week. His doctor is always reading about the latest in vitamin and medical research and usually has a new topic to discuss during each visit. This time it was the “Gluten-Free” diet. Many autistic children are on this diet. It is also recommended for variety of other conditions,...