Nathan Resnick

9 posts
Nathan Resnick is a serial entrepreneur who currently serves as CEO of Sourcify, a marketplace of the world's top manufacturers. Having brought dozens of products to life, he knows the ins and outs of how to turn ideas into realities.
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8 Tips for the Work From Home Solopreneur

You’ve plunged into starting a solo business venture from home. Being a solopreneur is a fantastic experience for motivated individuals, but it can easily become stagnant if you aren’t careful. When everything starts piling up, you can lose sight of what drew you to your passion project in the first place, and your tools of...
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4 Things E-Commerce Entrepreneurs Must Know About Buyer Behavior

As an e-commerce entrepreneur, you’ve undoubtedly spent countless hours fine-tuning your product to make it the best it can be. But a great product alone does not a successful e-commerce business make. You must also be able to tap into the mind of the consumer, which isn’t always easy. By understanding buyer behavior and what influences online...
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7 Key Terms to Understand Before Starting an E-Commerce Business

E-commerce is big—much bigger than you might think. According to a survey from Pew Research, 79 percent of Americans have made an online purchase, and those numbers are even higher among younger demographics. Because of this, it should hardly be surprising that more and more entrepreneurs are looking to enter the B2C e-commerce world and...
side hustle
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3 Reasons Why a Side Hustle Can Make a Huge Impact in Your Career

While a business degree can be valuable to your career growth, there are plenty of real-world examples that make it obvious that a degree isn’t the be-all end-all to a burgeoning career. Bill Gates famously dropped out of Harvard to start Microsoft. Steve Jobs dropped out of college and went on to found Apple, Pixar and...
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Overcoming a Fear of Sales as a New Entrepreneur

Let’s face it: sales isn't for everyone. Some people just seemed to be wired in such a way that they can walk up to a door or into a board room and jump right into a winning pitch. They seem to be born with some sort of "X factor" that makes them the perfect salesman....
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How One Entrepreneur Uses Influencers to Help Apps Gain Traction

While most college students prefer to spend their downtime at toga parties, Victor Ricci went about things differently. Like most young people, he wasn’t spending every waking hour at the library—he too was having fun, but in a way that would make him profitable. Does his name ring a bell? If so, that’s because during his...
Email marketing
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3 Innovative Ways to Strengthen Your Email Marketing Pre-Launch

Successfully launching a product or service shouldn’t be too hard, right? After all, there’s really not much to it—simply create something great, toss a few bucks into an ad or two and optimize your site for incoming traffic. Once complete, kick back, relax and watch your wealth climb! Does any of the above sound too...
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5 Ways to Create a More Engaging Website Experience

On the surface, starting a company seems fairly easy, right? There are more than 18 million businesses in the U.S. alone, so how hard could it be? Well, starting a business isn’t rocket science, but creating a successful business can be much more challenging. Successfully entering today’s corporate sector is no simple feat—about 8 of 10 entrepreneurs’...
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3 Ways to Determine a Startup’s Success

One of the hardest parts of a startup is determining if you’ll ever find success. Entrepreneurs dream of the day their startup will turn a profit or even hit its initial milestones. Startups are the most challenging types of businesses, as they’re the ones pushing the world’s boundaries. What makes a startup different from a...