As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at firstname.lastname@example.org and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.
Enjoy the Season and Work Less!
Spring is finally here, and that means you will probably want to spend more time doing fun things outside.
But if you are a small business owner, it can be difficult to get away from the office in order to enjoy yourself.
With this in mind, here are…
3 Tips to Spend Less Time Working
1. Get organized.
Set aside a few hours to review your business activities. Are you working on payroll, taxes and other, administrative tasks that you could easily give to someone else?
Write down all of the things that you need to personally handle and make a separate list of items you can outsource.
2. Find help.
Yes, it may take some extra time at first, but there are plenty of ways to outsource the “administrative” activities you don’t need to be doing – without spending a fortune.
Look for a college intern who can assist you for course credit. Check Craigslist and local newspaper sites for assistance. There are also many resources online for inexpensive virtual assistants.
Conduct some research, and you’ll find people who can help you.
3. Set processes.
Once you find assistants to help you, create systems for activities, deadlines and reporting.
Let your team members know what you expect of them… and the data that you need to receive at the end of each month.
This way, you can monitor what’s going on and relax knowing that things are being taken care of the right way.
Take Some Time Off Already!
As an entrepreneur, it’s essential to work hard to be successful. But that doesn’t mean becoming a workaholic and actually missing out on “life” just to build a business.
Instead, organize activities, find people to help with appropriate areas and monitor the results on a regular basis. This way, you will still have control of your business AND be able to focus on your core, business responsibilities.
More important, you’ll actually have time to have some fun in the sun!
What are you going to do today to start having more fun?
For help with your content strategy and PR, please write to me below or at www.rembrandtwrites.com.