2008 Franchisee Satisfaction Awards – Franchise Business Review
Jack Burris is president of Red Beard Marketing, a marketing, business development and brand consulting company based in Charlotte, NC. RBM is a full service firm, and we also happen to have a lot of experience in the franchise vertical and currently work with some of the best and brightest minds in the franchise community including Franconnect, Franchise Business Review, Franchise Payments Network and FranchiseWorks LLC, all small businesses designed to help franchisors, franchisees and interested investors through the franchise process. RBM is always results-oriented.
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For the third year running, Franchise Business Review is hosting the Franchisee Satisfaction Awards. Each year, we pay tribute to the franchisors that are "doing it right" – putting their
franchisees first and focusing on the things that matter most..
If you're interested in seeing the franchises that ranked highly in 2007, you can see a complete list on our website, www.fbr50.com.
Why do we think franchisee satisfaction is important?
Interviewing franchisees, the real business owners, provides prospective franchisees a real world look at a franchise system. We look at five main areas within each business: Training & Support, Financial Opportunity, Franchisee/Franchisor Relationship, the Franchise System (products, competition comparison, etc) and Overall Satisfaction. If you are interested in buying a franchise, we highly encourage you to ask the franchise for an unbiased, third party review. If they can't provide one, ask why!
Stay tuned for more information and results. We'll announce the winners February 2008. If you want more information about Franchise Business Review or have questions about buying a franchise, please contact me directly.