Your Product + QVC = $$ MILLIONS $$
Kim Babjak was born to be an entrepreneur. From her childhood days of developing products, Kim has loved all aspects of business. However, the area that brings her the most joy is helping others achieve success. Armed with her dream of taking to market products she had been developing for years, Kim took a chance at becoming financially and emotionally free by starting and running her own business.
She wanted to create a company that would give her the flexibility to work around her children and family, give her the freedom to make her own decisions, and help other entrepreneur's achieve the type of success she had.
"I want to make people's lives easier, and that is just what I am doing" said Kim.
Along the way, Kim encountered many obstacles, and through her perseverance, is now the owner of a highly successful company whose consumer products sold on QVC America, QVC UK, Wal-Mart, Walgreen's and large catalogs internationally.
Kim is thrilled to take the experience and knowledge she has gained from starting and running her business, and now share it with others. Kim provides guidance and resources in the areas of product development, offshore manufacturing, importing and QVC consulting.
This highly energetic and personable entrepreneur is helping create the "American Dream, one Dreamer at a time!"Since launching her company in 1998, Kim Babjak of KimCo LLC, has been living her "American Dream" of success. While wearing many hats like mother, entrepreneur, business woman, author, speaker and QVC agent, Kim has designed and taken to market many of the consumer products she has designed over the years.
Her struggles and hurdles in the process have compelled her to develop a unique consulting program that helps entrepreneurs with finding, then living their own "American Dream." KimCo's new venture helps entrepreneurs get their products seen by millions on QVC or HSN, idea to paper product development, product prototyping and overseas manufacturing.
Always Dream Big!
Kim's four reason why she works so hard !
Latest posts by Kim Babjak (see all)
- Selling to Wal-Mart: The Do’s and the Dont’s - June 29, 2011
- Specialty Retail Entrepreneur Expo & Conference, You gotta go! - March 16, 2011
- Inventor on NBC TODAY Show! How did she do it? - December 7, 2010
The fastest ways to bring your product to market is to get it on QVC!
The best, and fastest, way to do that is hire a QVC agent!
A QVC Agent is an independent person, or group, that can get your product or new invention in front of a QVC buyer. The way they work is similar to traditional Manufacturer’s Representatives that present product to store buyers.
QVC Agents work on commissions so they only make money when your product gets on-air and sells. QVC Agents are fully independent and are not employed by QVC, but they do have the key relationships with buyers at QVC and are often relied on by those buyers to bring them great new and interesting products.
QVC is the number ONE home shopping channel in the world. It reaches over 160 million viewers globally, and is one of the fastest ways to get your product in front of ready to buy consumers.
QVC Agents understand what makes for a successful product and they have relationships with buyers that often count on them to screen products for them, bringing them only the ones that have a high chance of success.
Just as importantly, QVC Agents understand the internal pricing structure and know how to position your product for the maximum amount, and still hit a target retail price. For this reason, a good Agent will earn their commissions by getting your product seen by millions!
An agent gets paid by receiving a commission of the wholesale price for each unit that is sold on QVC. Example: you sell your product to QVC for $10 wholesale, and they sell it to their customer for $20. The agent receives a commission on the $10 wholesale price. A typical agent commission is 10-15%.
A good agent knows the pricing formula that QVC uses to create its on-air retail prices and can advise you on the right pricing structure to ensure you get accepted by QVC, then make sure the product sells well at a good, reasonable price.
How do I Find a Good Agent to Present My Product to QVC?
The best way to find an agent is research and word of mouth. Google “QVC Agent” and research who is out in the market. You want a dependable and well connected agent to present your product because statistically, submitting a product online is a black hole. Because QVC is inundated with product submission, the chances of hearing back from QVC are very, very small. A well connected agent can get your item right to the buyers and decision makers. Another great way is to attend tradeshows, where all agents secretly roam looking for items to present to TV. QVC gets over 2000+ submission a day for product reviews. This is a staggering amount and most products get lost in the shuffle.
Kim Babjak is owner of Kimco, LLC, helping companies get their products seen by millions through mass retailers such as Wal-Mart and QVC. As an expert in consumer product design and development, manufacturing and prototyping, and retail product placement KimCo LLC helps companies develop “Mind to Market” strategies. Read Kim’s blog on StartupNation.
Watch Kim on The Big Idea Show http://www.youtube.com/watch?v=te1SjoA6VNo