Browsing Tag
customer base
6 posts
4 Simple (Yet Brilliant) Ways to Nurture Your Lead Generation Efforts
Lead generation is one of the most important parts of starting up a successful business. You constantly need new prospects to fuel your sales and build your customer base. While there are many ways to generate leads for your new business, the unique, out-of-the-box concepts are the ones that stick. Partner up Find a business...
3 Ways Refining Focus Builds a Strong Foundation for Startups
Startup founders exist in that special space between dreaming and doing. While many may dream up big ideas, founders are the ones who have the drive to make their dreams a reality. If you’re in the midst of getting your own business off the ground, you’ve invested your time, energy and hard-earned cash into creating...
Which Should You Build First for Your New Business: A Mobile App or Mobile Website?
At the start of 2018, there were an estimated 3.7 billion users using a mobile device to access the internet. For any entrepreneur or startup, one of the first dilemmas they’ll face is deciding whether to first develop a mobile app or to optimize their existing website to be mobile-friendly. This is a big decision...
Feast and Famine: 6 Actions to Keep Your Startup Running Smoothly
It happens to every startup at some point: booming business trails off and in the blink of an eye, you go from feast (extreme highs) to famine (extreme lows). While it can send you into a spiral wondering when the next client or customer will arrive, here are three foolproof actions to take during both...
How to Launch a Profitable Business in 24 Hours or Less
A few years ago, when I first started brainstorming different ways to make money for myself, I felt like taking a can of bright red spray paint, drawing an "X" on a concrete wall and smashing my head straight through it. Hopefully I would just hit a beam and put myself out of my misery. I...
Is Your Product or Service Revolutionary or Evolutionary?
When an entrepreneur brings an idea to an investor, sometimes they are referred to as the next Facebook, or “the Uber for (insert any industry).” Unfortunately, the harsh reality is that many ideas and businesses are not game changers and will not become a "unicorn." A unicorn, in the world of business, is a startup company...