Browsing Tag
customer journey
14 posts
WJR Business Beat with Jeff Sloan: Mortgage Startup Tomo Streamlines the Way We Buy Homes (Episode 138)
There’s a new FinTech startup in the real estate industry, and it’s just secured $40 million in seed…
How to Leverage Customer Insights to Drive New Customer Acquisition Strategy
At its core, leveraging customer insights lets your business look into the hearts and minds of current and…
3 Trends Dominating E-Commerce Startups Today
From evolving consumer buying channels and new digital payment systems to buzzworthy trends and tactics in marketing, how…
How Your New E-Commerce Brand Can Drive Exponential Growth
As retailers worldwide make the shift to e-commerce, how can your business follow suit? Total e-commerce revenue is…
16 Content Marketing Mistakes You May Be Making (and How to Avoid Them)
Having just embarked on your entrepreneurial journey, you’ve thrown yourself into content marketing. Everyone is telling you that…
The Dos and Don’ts of Client Retention
One of the most powerful growth engines is net negative churn. When you have net negative churn, the…
7 Ways to Generate Fresh Leads for Your E-Commerce Company
We’ll assume you’ve already read up on the basics of running an online store. In this article, we’ll…
How to Create an Effective Inbound Marketing Path From the Start
At last, you’re officially open for business and you’re ready to jump into the chaotic world of content…
6 Things to Consider Before Listing Your Startup to Online Directories
Online directories are a great way for businesses to expand their recognition to audiences previously out of reach.…
How 12 Successful Business Titans Set Themselves Apart From the Competition
Personally and professionally, it’s harder than ever to stand out and make yourself heard. These industry leaders and…
5 Ways to Future-Proof Your E-Commerce Brand
In order to stay ahead, e-commerce startups must implement sharp, agile strategies that allow them to adapt to…
The Future of Content Marketing: 3 Technology Trends to Watch in 2018
As we look forward into 2018 and beyond, there are a number of technology trends that will shape…
5 Ways to Refresh Your Business Plan for a Successful 2018
A new year is the perfect time to get a head start on refreshing your business plan. It’s…
The Art of Opportunity: Casper Reinventing the Mattress Business [Case Study]
The Opportunity: The Hassles of Buying a Mattress Have you ever purchased a mattress? For most folks, the…