Can a Consultant Save You Cash…and Heartache? As a bootstrap entrepreneur, I’ve learned there are just some things you don’t cut corners on. My “golden… byHeather SchuckJanuary 26, 2010
How to Find and Pitch Media Contacts on Twitter When you’re on a bootstrap marketing budget, you can never have too many friends in media. If you… byHeather SchuckJune 10, 2009
How To Always Be On “GARD” For PR Success If you are on a bootstrap marketing budget and looking for do-it-yourself publicity, you need to be on… byHeather SchuckMarch 31, 2009
No Time For Social Media? Hire a Mom. The rise of social media is undoubtedly one of the biggest changes to happen to marketing since the… byHeather SchuckMarch 30, 2009
Lessons Learned from the First Day of Kindergarten Yesterday was a tough day for many Moms- myself included. The baby boy that inspired the birth of… byHeather SchuckAugust 26, 2008
Tips for Surviving the Fashion Biz My children’s clothing line, Glamajama, has been in business for almost five years now. Throughout those years I’ve… byHeather SchuckAugust 9, 2008
Start them Young! How to Cultivate the Young Entrepreneur I remember very clearly my first trip to the principal’s office. I was in the second grade and… byHeather SchuckJuly 17, 2008
Read More Overcoming Failure to Launch So you’ve got some ideas, a decent prototype, and a couple customers to boot…now what? Sadly, many would-be… byHeather SchuckJuly 3, 2008
Shhh…Three Secrets for Amazing DIY Publicity Do-it-yourself publicity isn’t for the faint of heart, but it isn’t impossible either. Over the past couple of… byHeather SchuckJune 25, 2008
Beyond the Launch…feedback from Heather I’ve received some great feedback and questions from readers after my initial post. Several of them gave specific… byHeather SchuckJune 22, 2008
Hello StartupNation! My name is Heather Nolte, and I have enjoyed being a small business owner for the past four… byHeather SchuckJune 17, 2008