powerful public relations Archives

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LISTEN: New Study Validates Public Relations as Effective Marketing Practice

PR continues indeed to be an effective path to getting your story out into the public eye, and that can result in consumer attraction, engagement, and loyalty for your business. Tune in to News/Talk 760...

byStartupNation

August 2, 2023

The 4 Essential Factors That Make a Good Business Pitch

The following is excerpted from "Brag Better: Master the Art of Fearless Self-Promotion" by Meredith Fineman, in agreement with Portfolio, an imprint of Penguin Publishing Group, a division of Penguin Random House LLC. Copyright ©...

byMeredith Fineman

May 12, 2022

WJR Business Beat with Jeff Sloan: Siren PR (Episode 2)

This morning, Jeff discusses the power of storytelling in business marketing. Once you get your company's story packaged, how do you share it with others? Lindsey Walenga, CEO of Siren PR, shares great storytelling advice:...

byStartupNation

March 3, 2020

How to Show Your Audience You Believe in Your Business, Product or Service

The following is excerpted from "The 3-Minute Rule: Say Less to Get More from any Pitch or Presentation" by Brant Pinvidic with permission of Portfolio, an imprint of Penguin Publishing Group, a division of Penguin...

byBrant Pinvidic

November 5, 2019

How to Communicate With the Media to Tell Your Startup’s Story

Contrary to what many say about the media these days, a great story authored by the right reporter can be a boon for your startup or small business. Whether you aim to elevate awareness, launch a...

byMichael Volpatt

November 8, 2018

5 Tips for Creating Credibility in the Media as a Founder on the Rise

Whether you’re starting to generate traction as an entrepreneur or you feel lost in the crowd of early-stage founders hungry for attention, there’s no better way to increase your credibility and influence than being consistently...

byRyan Croy

October 24, 2018

How to Get Your Startup Media Attention With Public Relations

A number of entrepreneurs have come to solely rely on social media as a means of gaining media attention. And why not? It’s (mostly) free, and many entrepreneurs have the experience to grow a following...

byBen Walker

June 8, 2018

Using HARO for Free Public Relations: A Startup Guide

My journey to using HARO effectively started because of an observation. Some of my newer competitors that have come onto the scene have venture backing and that comes with significant PR resources. They saw huge...

byMark Aselstine

May 24, 2018