Browsing Tag
powerful public relations
7 posts
The 4 Essential Factors That Make a Good Business Pitch
The following is excerpted from "Brag Better: Master the Art of Fearless Self-Promotion" by Meredith Fineman, in agreement with Portfolio, an imprint of Penguin Publishing Group, a division of Penguin Random House LLC. Copyright ©...
May 12, 2022
WJR Business Beat with Jeff Sloan: Siren PR (Episode 2)
This morning, Jeff discusses the power of storytelling in business marketing. Once you get your company's story packaged, how do you share it with others? Lindsey Walenga, CEO of Siren PR, shares great storytelling advice:...
March 3, 2020
How to Show Your Audience You Believe in Your Business, Product or Service
The following is excerpted from "The 3-Minute Rule: Say Less to Get More from any Pitch or Presentation" by Brant Pinvidic with permission of Portfolio, an imprint of Penguin Publishing Group, a division of Penguin...
November 5, 2019
How to Communicate With the Media to Tell Your Startup’s Story
Contrary to what many say about the media these days, a great story authored by the right reporter can be a boon for your startup or small business. Whether you aim to elevate awareness, launch a...
November 8, 2018
5 Tips for Creating Credibility in the Media as a Founder on the Rise
Whether you’re starting to generate traction as an entrepreneur or you feel lost in the crowd of early-stage founders hungry for attention, there’s no better way to increase your credibility and influence than being consistently...
October 24, 2018
How to Get Your Startup Media Attention With Public Relations
A number of entrepreneurs have come to solely rely on social media as a means of gaining media attention. And why not? It’s (mostly) free, and many entrepreneurs have the experience to grow a following...
June 8, 2018
Using HARO for Free Public Relations: A Startup Guide
My journey to using HARO effectively started because of an observation. Some of my newer competitors that have come onto the scene have venture backing and that comes with significant PR resources. They saw huge...
May 24, 2018