Browsing Tag

social marketing

7 posts
social media
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How Small Businesses Can Keep a Handle on Social Media

Getting a Handle on Social Media According to a survey sponsored by LinkedIn, 81% of small businesses now report using social media to drive growth. And, with 46% of consumers stating they look to social media before making any major purchase, it’s obvious that social media has become the next, major marketing platform. Start-ups, however,...
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Ugh! Bad Day-But Still Thankful!

Ok. So it’s 5:00 a.m., and I walk to the kitchen to get a cup of coffee with my eyes half open. Ugh! I forgot to put coffee into the machine last night, and there is just a pot of hot water waiting for me. Oh well. I’ll make a fresh batch and use the...
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To Squeeze Or Not To Squeeze…

Great site: www.embracethelemon.com Terrific example of a website that is almost 100% twitter feeds + has great you tube promotion. See their youtube channel. The Lemon's Lament
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Incorporating Mini Movements Into Your Business Model

When you consider your business model (which includes your marketing efforts), you generally concentrate on these core components: Why will people pay you? (money, votes, donations) What does it cost you to sell your item…margins? What protects you from competition, price-feature battles? How will you turn an agnostic audience into loyal customers? Early on when...
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Let ME help YOU to Shine…

We've hit the 70+ posts mark (or thereabouts) on Start Up Nation...which seems like sort of a milestone in a way. Balloons didn't drop from the ceiling (yet), and 70+ is a relatively low number but I'd like to know what issues are top of mind for you by writing a short feature on your...
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Bookshelf: The Victorian Internet

I have written on social applications before, but just read this book and it made me re think how we approach technology.  From Amazon: Imagine an almost instantaneous communication system that would allow people and governments all over the world to send and receive messages about politics, war, illness, and family events. The government has tried...
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What social marketing do you engage in?

Just reading a post on "is social marketing for the young" and I have to wonder... I  hesitate to say if it's generational or not, bc I might be on the line at age 35. But someone asked me today if I twitter or tweet -- and I just had to laugh. I opt for...