Are you just posting and wasting time? Recently, Copyblogger killed its Facebook page, and Bob Bly wrote this interesting article in Target Marketing, “B-to-B Insights: Return to Sender”. It’s something... Read More
Social marketing is not the secret to unlocking millions in revenue. Rather, it’s an inexpensive, useful way to connect with your customers and tap into new markets. Read why you should add social media to your marketing mix.
When you consider your business model (which includes your marketing efforts), you generally concentrate on these core components: Why will people pay you? (money, votes, donations) What does it cost... Read More
I have written on social applications before, but just read this book and it made me re think how we approach technology. From Amazon: Imagine an almost instantaneous communication system that... Read More