As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at firstname.lastname@example.org and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.
Want to start 2014 with some great content for your customers?
It’s the beginning of 2014, and that means potential customers are looking for new content and information to help them reach new goals.
What kind of content are you providing?
By offering valuable information your target, audience members can actually use, you’ll earn credibility and word-of-mouth.
3 Quick Content Tips to Boost 2014 Sales
1. Always keep customers in mind.
Stop thinking about SEO keywords and being at the top of the search engines. Instead, think about what your customers want before writing anything.
Are there some hot issues in your industry right now you can address?
Can you provide valuable tips?
Think about your customers’ needs. This is the most important factor in writing any content!
2. Keep it sweet and simple.
Your customers are busy people. Write short sentences and get to the point!
Provide interesting information that is easy to read and understand within a few minutes.
3. Get feedback.
After you post new content, check your responses.
Did a lot of people click on your links?
Did your Website and social media venues get more traffic?
By looking at your data, you can see what your customers find most interesting. Then, you can write more of the same and give them what they want!
It’s time for fresh beginnings.
Why not start 2014 by providing some great content your customers will want to share with others? You may be surprised at how much your content boosts word-of-mouth and sales… fast!
For more tips and assistance with your content strategy to boost sales, contact me here or at www.rembrandtwrites.com.