As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at firstname.lastname@example.org and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.
What are you doing right now to get new customers to your site? If you are just waiting for things to happen, it’s time to take action.
Here are three quick things you can do:
1. Send out SEO press releases.
Add search-engine optimization keywords to your press releases. This way, it will be easier for people searching for specific terms online to find your news. For help, check out www.prweb.com, http://www.icrossing.com/tools/calculator.htm, www.keyworddiscovery.com, and www.wordtracker.com.
2. Add copy to your site.
Nice graphics on a site look good, but copy is more important to the search engines. If you don’t provide valuable information about the unique benefits you offer customers, add copy to your site.
It may make your website look long, but you’ll gain more customers through the search engines – especially if you use keywords throughout your copy.
3. Call reporters directly.
Develop a unique story idea for a specific reporter. Figure out why that person will be interested in your news. Then, call him or her directly and introduce yourself. In addition to making a new contact, you may just land a feature story!
These are just some quick tips to help you take action and get people to your site. If you need additional help, just let me know below or at www.rembrandtwrites.com. Thanks!