3 Steps to Quick Start Your 2009 Publicity Success

Melanie Rembrandt

Since our initial launch date, Melanie Rembrandt has been an integral part of the StartupNation team.

As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.

She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).

Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.

Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."

A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at melanie@startupnation.com and @rembrandtwrites on Twitter.

And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.

Latest posts by Melanie Rembrandt (see all)

Welcome back from the holidays! And if you’re like most entrepreneurs, you have a lot of work to do right now, and PR tends to fall to the bottom of your list. Well, it’s time to make it a priority so you can reap the benefits of free publicity.

Here are 3 simple things you can do now to get started:

1. Review your plan.

Do you have an action plan for your PR efforts? If not, check out our quick
step here.

2. Schedule time.

Add 15 minutes to your schedule each day specifically for PR activities.
Then, spend that time conducting media research, creating your story pitch,
calling reporters, working on an original article, etc.

Just by working on your publicity a few minutes each day, you can garner media coverage that boosts sales fast.

3. Get help.

If you really don’t have time for do-it-yourself PR, find someone to help
you. Whether it’s a college student, intern, freelancer, or experienced publicist, there are many people available who can provide assistance.

But please do your research first.

Find someone who fits your specific needs and budget. Many entrepreneurs have come to me stating that they paid big bucks for a well-known publicist or agency, but they didn’t receive any major media clips or the attention they deserved.

Please don’t let this happen to you! For more information, check out this article.

The Time is Now…

By getting media coverage and having third-parties talk about your
business, you can obtain valuable credibility and word-of-mouth that is
impossible to purchase. It really is worth your time and effort.

So what do you say? Are you going to add PR to your list of priorities today?

If you have questions about garnering free publicity, please comment below or send me a note at www.rembrandtwrites.com. I’m here to help!�

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