GoToBilling.com’s Mom Entrepreneur Gives Tips
As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at firstname.lastname@example.org and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.
If you are a mother pursuing your small business dreams, check out this interview with Stacy Roderick of www.GoToBilling.com.
Stacy manages to take care of her family, cook healthy meals, stay in shape, and help run a successful business all at the same time. Here’s what Stacy had to say:
How did you get started in the world of technology and online invoicing?
Our team, including my husband Steve, started the business as payment processing ISOs and saw that credit card processing would turn into a commodity. That turned into the pioneering age of ACH processing of which we were one of the original pilot processing companies with the federal reserve.
Once broadband became prevalent, we moved into the on-demand model of the payment world which evolved into the present day gotoBilling. At one of our user meetings a couple years ago, we had one of our resellers inquire about a way for clients to send out invoices to their customers and accept the payments directly from the emailed invoices. Voila! Invoicing with payments was born.
Tell us about your current responsibilities at GoToBilling.
All Admin Duties
QA and Testing
ACH Rules Compliance
State and Federal Compliance
Coffee Supply Officer
Making sure everyone else gets all of their assigned duties completed
HR and employment related issues!
What do you like most about being a business owner?
Long hours and the flexibility to sleep whichever 4 of the 24 hours in a day I choose. I get to take work with me on my vacations. In seriousness—I love the building process. I love the customers. I enjoy making things work and the flexibility to come and go as I please and be with the kids at home (we home school and we like to be around the kids while they are in “class.” ).
I love to be able to travel with the kids and take them to new countries. And I really like not having to get up at unreasonable hours (before 7 or 8 in the morning for example).
What are some tips you can share with other busy mothers who are trying to balance work and family?
Learn to do more than one thing at a time. Teach your children how to clean house and help cook meals. Responsibility is a great thing to instill in children and it’s fun to be with them in the kitchen and around the house.
Let them spend as much time with you as possible. TURN OFF the TV! Listen to them tell you about their days. If they go to school, drive them rather that throwing them on the bus. Car time is valuable and rewarding.
For more of Stacy’s great tips on how to work with your signficiant other, stay fit and save time and money, please check back on Thursday. In the meantime, feel free to connect with Stacy at www.gotobilling.com or enter your comments below.
And if you have any public relations or SEO copywriting questions, please let me know here or at www.rembrandtwrites.com. Thanks!