GoToBilling.com’s Mom Entrepreneur Offers Success Tips
As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at firstname.lastname@example.org and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.
On Tuesday, we talked to super Mom entrepreneur, Stacy Roderick. Stacy helped create the one-stop resource for paperless invoicing, marketing and electronic billing atGoToBilling, www.gotobilling.com.Today, Stacy shares more of her work-life balance success tips.
What advice do you have for other couples who work together?
Separation of duties and plenty of communication. Try not to step on each other’s toes. Figure out your strengths and weaknesses and learn out how to maximize your talents between the two of you. Pray a lot for unity because you can’t go home to your spouse and complain about the boss.
How do you stay fit while running a business and a household?
Push-ups on the counter while waiting for you coffee to brew or water to boil. Squats while brushing your teeth. Play airplane with your kids – It’s great for your leg strength. Chase the dog around the yard. Chase your kids around the yard.
We also ski, hike and spend time outdoors as much as we can. I don’t go to the gym—period. I do have a mini trampoline that I use occasionally, a treadmill that you can combine with books on tape, reading, meditation etc. I stay busy and we do a lot of housework. Pushing a vacuum around 4000 sqare feet is a workout in itself. Up and down the stairs helps a lot.
What tips do you have for other Mom-entrepreneurs who want to save time and money in today’s economy?
Eat at home. Use leftovers to make exciting new meals. Eat healthy—Junk food is expensive and your family will eat less healthy food than they will junk food because of the empty calories. Things that you use a lot of, buy in bulk. I buy frozen organic vegetables at Costco. I can get five lbs of organic corn for the price of two small bags at the grocery store.
Pay attention to what you spend your money on and cut back where you can. We shop clearance sales and thrift store for a lot of things. We take good care of our vehicles so they last us for years after we have paid them off (my expedition has 240K miles on it and it’s been paid off for almost eight years).
Is there anything else you would like to add?
I thank God everyday for the opportunities, the challenges and the blessings he gives our family. Even though there are hard times and we are ultimately responsible for everything we do, it affords our family a lifestyle that most people only dream of.
I don’t judge lifestyle in monetary value here, but rather the time we can spend together, the education, opportunity, and world experience we can give our children and just the sheer joy of working and building something together.
There are some really great things we can do in the community and in the world with the resources and talents we have been given. Steve is a very generous giver and loves to see us support various missions and charities. It really helps make this all worthwhile knowing that we are working for something more than just a bigger house, a newer car or a more exotic vacation.
Thanks for your great insights Stacy! For more information, please contact Stacy at www.gotobilling.com. Or, if you have PR questions or need SEO copywriting help, please leave your comments below or contact me at www.rembrandtwrites.com. Thanks!