big data Archives

5 Strategies to Secure Your Customer Data Collection

With the right customer data, businesses can better understand customer preferences, personalize their marketing efforts and gain a competitive advantage. But before you start collecting this data, it’s vital to build an organized and...

byPohan Lin

April 24, 2024

Data-Driven Disruption: How Startups Harness Big Data for Big Success

Technology makes more tools available to startup businesses than ever before. One is a world of big data, giving leaders far more information in making decisions than previous generations had. Learning to analyze the 411...

byOscar Collins

January 19, 2024

Top 10 Digital Marketing Trends Startups Need to Prepare for in 2018

As we near the end of 2017, it’s time to review and evaluate how effective your startup’s marketing strategy was over the last 12 months. It’s also the time of the year when you need...

byKevin Payne

December 27, 2017

4 Ways Big Data Can Help Small Businesses Grow

Admit it: If you’re like many entrepreneurs, you’re likely still in the early stages of digital transformation. And you’re not alone. An SAP-sponsored survey of global small businesses found many of them aren’t quite as up-to-speed as...

byCharlene Glidden

November 30, 2017

Wired Magazine Co-Founder Talks Major Artificial Intelligence Breakthroughs [Book Excerpt]

The following excerpt has been selected exclusively for StartupNation readers from "The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future" by Kevin Kelly, published by Viking, an imprint of Penguin Publishing Group,...

byKevin Kelly

July 5, 2017

How Much Risk is Too Much? When to Look for Business Insurance Savings

As a business owner, you know you need to have business insurance to protect your company from risk and liability. However, you do not necessarily need to purchase a policy that covers every type of...

byRyan Hanley

June 30, 2017

7 Tips for Using Data to Keep Your Startup Ahead of the Curve

“Data-driven” has become a buzzword at startups, on par with “disruption” or “lean.” But truly having a data-driven culture means more than tracking your monthly active users or running the occasional experiment. It means building...

byJessica Lachs

April 10, 2017

Changing the Brewing Industry with Big Data [Book Excerpt]

The following is an excerpt from “Vaporized: Solid Strategies for Success in a Dematerialized World” (LifeTree Media, 2015) by Robert Tercek: Apart from the addition of stainless steel brewing vats, the process of brewing beer...

byRobert Tercek

March 16, 2017

6 Startup Technology Trends For 2017

For many, the start of a new year means time to begin working on a resolution. For entrepreneurs, a new year represents something else: a time to look at startup technology trends and make adjustments to...

byJT Ripton

January 14, 2017