Seth Godin Talks Creativity and How to Find Your Passion
In his newest book, “The Practice: Shipping Creative Work,” author and entrepreneur Seth Godin provides the roadmap for…
Browsing Tag
Seth Godin
13 posts
Moving Beyond Authenticity: The Next Step in Social Media Marketing
“Authenticity, for me, is doing what you promise, not ‘being who you are.’ It’s not, ‘say whatever is…
4 Simple Ways to Implement Customer Research on a Budget
As an entrepreneur, it’s easy to get swept up in the allure of branding. If something is cool…
Making the Transition from Freelancer to Entrepreneur
From the outside looking in, running a business and freelancing can appear quite similar. Both freelancers and entrepreneurs…
Seth Godin Talks the Importance of Seeking the Smallest Viable Market
The following is excerpted from “This Is Marketing: You Can’t Be Seen Until You Learn to See“ by…
How to Develop a Content Strategy and Grow Your Blog to 2 Million Readers (on the Side)
A couple of weeks ago, we covered the mechanics of building a blog (the right way), how to…
5 Reasons Why Women-Owned Businesses are Thriving
Since the end of the Great Recession in 2010, minority- and women-owned businesses have been steadily increasing. Although…
Marketing CliffsNotes: What I Learned From Seth Godin
Back in 1999 at the height of the dot-com era, I was lucky enough to land a job…
Are you with the rest of the sheep or are you a mountain goat?
I've spent some quality time talking with Seth Godin over the past couple of days. We focused our…
Loneliness on Fathers’ Day
Seth Godin and his readers have some great observations on loneliness. Happy Fathers Day to all! http://sethgodin.typepad.com/seths_blog/2007/06/everyone_is_lon.html Please feel…
Salespeople
If you read the title and are still reading, you must have salespeople in your company. For all…
Coffee and Markets
The Brothers Sloan point out that Starbucks created a new market ($4 coffee) where before there was none.…
Hot Off the Presses – Coffee Houses are Hot Business Ideas!
Read an article today from a well respected authority suggesting "hot businesses to start today"…. One of those…