How Startups Can Achieve B Corp Status (and Why it’s Important)
The idea of starting and running a business for any reason other than profit may seem counterintuitive to…
Browsing Tag
social entrepreneurship
12 posts
WJR Business Beat with Jeff Sloan: Consider the Legal Entity Known as a B Corp for Your New Business (Episode 201)
Are you looking to start a business with a social mission? If so, creating a B corp might…
Embrace Your Bold Ideas: 3 Tips for Securing Investment During the Pandemic
Entrepreneurs are still the future of the economy. Entrepreneurs push innovation forward and find ways to solve the…
Brand Advocacy: Can Brands Drive Social Movements?
The following excerpt is adapted from “Brands on a Mission.” Dr. Myriam Sidibe, author of “Brands on A…
Why a Certified B Corporation is the Secret to a Sustainable Business
In 2019, the Business Roundtable issued an open letter called “Statement on the Purpose of a Corporation,” in…
BIGGBY Coffee Co-Founder Shares His Company’s Journey to Conscious Capitalism
The purpose of starting a business is not to make a profit. The purpose of starting a business…
Detroit Startup Week 2020: The Final Recap
Any entrepreneur hoping to start or grow a business could do worse than review the wealth of tips,…
Detroit Startup Week: Thursday Recap
If Detroit Startup Week is demonstrating anything, it’s that the startup world is adapting to the new normal…
How Combat Flip Flops Used its Brand Story to Become Bigger Than its Products – And How You Can Do The Same
As a brand strategist, I am someone who is obsessed with startup innovation, the power of design, enhanced…
6 Ways to Profit With a Purpose as an Entrepreneur
Doing well is hard enough for most entrepreneurs. How on earth are they supposed to make their business…
Choosing Your Best Pathway to Purpose Through Entrepreneurship
The following is excerpted from “This Is How We Rise: Reach Your Highest Potential, Empower Women, Lead Change…
Starting Up Later in Life: Q&A with Leading Authority on Encore Entrepreneurship
With life spans increasing, the person who retires at 65 may have several decades of life ahead of…