Why Marketing Strategy Trumps Tactics for Time-Strapped Entrepreneurs
Marketing can often feel like juggling knives—dangerous, exhausting, and with no clear end in sight. For sole entrepreneurs…
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social media marketing
163 posts
Buzz Marketing Unleashed: When Viral Dreams Become Reality
In the world of modern marketing, where people’s attention spans are shorter than a few seconds, Buzz marketing…
Best Practices for Running TikTok Ad Campaigns for Your Business
TikTok has quickly become a powerful platform for businesses to reach and engage with a vast, diverse audience.…
What Is a Social Media Target Audience, and How Do You Find It?
Social media marketing is a key aspect of a wider digital marketing approach and can be a meaningful…
Etsy Pros and Cons. What Are the Best Platforms for Creative Businesses?
If you are considering selling handmade goods or artwork, you may be interested in opening an Etsy shop.…
8 Ways a Great Social Media Presence Can Drive Startup Growth
Social media connects everyone to everything, pulsating with opportunities and conversations. And for startups, that’s a goldmine. By…
How to Use Snapchat to Boost Your Sales
The parent company of Snapchat has gone through a rough stretch of late, with shares of plunged plunging…
Underrated Marketing Techniques Your Business Should Be Using
There is no doubt that the use of text messaging has grown significantly in the last few years.…
5 Frightening Causes of Small Business Failure
This time of year, ghosts and ghouls aren’t the only things that should be sending chills down your…
LISTEN: Why Social Media Remains Hot for Your Small Business
Platforms like Facebook, Instagram, YouTube, TikTok and Twitter are a major part of people’s personal lives. And there’s…
7 Marketing Trends Startups Should Keep in Their Sights
No matter what is going on in the economy, whether it’s inflation, supply chain issues or high interest…
What Startups Need To Know About Content Marketing
Content marketing is more than just a way to attract visitors to your website. It also fuels social…
4 Ways Entrepreneurs Can Identify Gaps in Their Marketing Plan
There’s a lot of talk around year-end planning, especially as we inch closer to Q4. And, while you…
Q&A: HighKey Entreprises’ Luke Lintz Keeps His Focus on the End User
Entrepreneur Luke Lintz is just 22, but he’s already had eight-figure successes and his share of failures. He’s…
A Quick Guide to Generating Quality Leads from LinkedIn
What do freelancers, young agencies and budding entrepreneurs have in common? It is the endless search and struggles…
Reach Each Generation in Today’s Marketplace with These Marketing Tactics
Today’s marketing strategies prove significantly different than those from only a few decades ago. Now, while mostly virtual,…
What It Takes to Make it as a Micro-Business
Micro-businesses are having a moment. They’ve grown considerably in the last several years, initially prompted by pandemic regulations…
3 Business Owners Killing it on LinkedIn (and How You Can, Too)
Social media marketing is something that nearly every business, startup, or entrepreneur feels like they must be doing in…
4 Quick Wins for Marketing Your Health Care Startup
With health care spending forecasted to reach $10 trillion in 2022, you want to make sure that as…
How Small Businesses Can Enhance the Customer Experience
It is difficult to overstate the impact that the rise of e-commerce has had on the customer experience.…