Browsing Tag

startups

27 posts
naming mistakes
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5 Company Naming Mistakes that Can Kill Your Startup

In the fervor of starting a new business, it’s easy to overlook the long-term impact of a quick company naming decision. Most new business owners worry first and foremost about the more pressing issues of cash flow, staffing, leasing, signage and inventory. The company name will work itself out, or come with the help of...
social impact profit
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How Startups Can Balance Social Impact and Profit

Professor Henrietta Onwuegbuzie of Lagos Business School claims, “Being purpose-driven helps companies grow faster and make more money.” But what exactly does it mean to be a purpose-driven business, and how can startups balance social impact and profit? StartupNation exclusive discounts and savings on Dell products and accessories: Learn more here Why social impact is...
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5 Things Startups Need to Know About Cybersecurity

Entrepreneurs can prevent malicious actors from undermining their vision by developing a security-first mentality. Cybersecurity is important for all businesses, large and small. Entrepreneurs who understand cyber threats can avoid compromises that disrupt business and erode trust with both clients and consumers. Today, it's nearly impossible to compete on a significant scale without technology. However, that doesn't mean you have to...
hiring options
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4 Flexible and Remote Hiring Options for Startup Founders

The COVID-19 pandemic has significantly disrupted the way we work. From managing cash flow to adjusting email marketing, many entrepreneurs and small business owners have had to find new ways to adapt to this changing environment. And while many people have lost their jobs because of COVID-19 related shutdowns, some entrepreneurs are still trying to...
remote
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5 Tips, Tricks and Tools to Help Make Your Business Fully Remote

There is no understating just how much the COVID-19 pandemic has disrupted the work environment. For the last several months, entrepreneurs have been forced to adapt to remote work or shut down their operations entirely. While remote work isn’t without its challenges, the current circumstances have led many to recognize its potential benefits. Twitter’s recent...
efficiency
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5 ROI-Boosting Tips to Improve Your Startup’s Efficiency in 2020

“Move fast and break things” is one of the most famous Silicon Valley axioms. Made popular by Facebook’s Mark Zuckerberg, the saying became a mantra for the way an entire startup culture operated. That’s changing, though, to an increased emphasis on slowing down and taking the time to get things right. As financial executive Larry Fink put...
data breach
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The Real Cost of an Untimely Data Breach (and How Your Startup Can Protect Itself)

We live in a day and age when companies big and small are increasingly connected to the internet. While this has streamlined many aspects of starting and running a business, the increased connectivity has also introduced new challenges.  Hacking and data breaches pose a significant threat to businesses, especially with the increased usage of smartphones...
client
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6 Simple Hacks for Building Loyal, Long-Term Clients

Customers are the lifeblood of any business, that much is obvious. But what many companies (both big and small) fail to realize is that they could be much healthier in the long run if they built a base of loyal, long-term clients, rather than constantly trying to chase down new customers. Research shows that it...
e-commerce
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4 Things E-Commerce Entrepreneurs Must Know About Buyer Behavior

As an e-commerce entrepreneur, you’ve undoubtedly spent countless hours fine-tuning your product to make it the best it can be. But a great product alone does not a successful e-commerce business make. You must also be able to tap into the mind of the consumer, which isn’t always easy. By understanding buyer behavior and what influences online...
business idea
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7 Sure-Fire Signs You’ve Discovered a Strong Business Idea

At this point, you might have invested years into researching and exploring your business idea. On the other hand, your venture’s topic could have come to you overnight. Regardless of how your idea came to you, you’re ready to take the next step. You’ve come up with a business idea, and now you need to...
team
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5 Ways to Assemble a Super Team for Your Up-and-Coming Startup

Startups need more than just a great idea to succeed; they need the right people to bring the company to life. In my own entrepreneurial experiences, I’ve seen how being able to bring together a team of talented individuals can make all the difference for an up-and-coming startup. Of course, finding the talented, passionate people...
Tarek and Christina El Moussa
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How 2 HGTV Entrepreneurs Overcame Major Co-Founder Discord

It’s one of the most common issues that startups face, and also one of the most destructive: discord and conflict between co-founders. In fact, research from the Harvard Business Review found that 65 percent of startups fail as a direct result of co-founder conflict. All too often, what starts as a seemingly minor disagreement can...
outsourcing
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5 Outsourcing Strategies for Startups

Startups nowadays have a lot of tools to streamline tasks. You can simplify bookkeeping with accounting software, stay on the same page with communication apps, or even automate marketing activities via email platforms. But despite the advantages that these cutting-edge tools bring to the table, no business can survive (let alone prosper) without the manpower...
Angel investors
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Angel Investors Share Tips for Successful Business Pitches

As any entrepreneur knows, having support from angel investors in the early days can make all the difference when it comes to the success, or failure, of a startup company. It’s a boost just to know that someone has faith in you, as a person, and your idea – but real cash means you can...
Startup trends of 2017
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10 Projected Startup Trends of 2017

Maybe you’re an entrepreneur trying to pin down your next big idea. Maybe you’re a small business owner wondering what new competition might be awaiting you around the corner. You might be an investor, trying to jump on early trends to turn an impressive profit. Or maybe you’re just a consumer, eagerly awaiting the new...
Pitch Deck
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Pitch Deck: Creating a Message to Simplify

Can you fully explain your company in one sentence? If you can’t, you might want to think long and hard about either simplifying your message or your business model before attempting to create a pitch deck. A vision slide is easily my favorite slide in a pitch deck; I also believe it is a crucial...
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Virtual Assistant: A startup’s answer

6 Reasons why Every Start-Up Should Hire a Virtual Assistant Start-Up businesses face daunting challenges the moment the enterprise is formally launched. There are several challenges along the way to attaining business success. Some of these challenges manifest themselves when you least expect it. For the inexperienced entrepreneur, his efforts could be stymied by circumstances...
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Millennials + Ambition = Startups

Startups: Made for and by Millennials. It’s expected that 2015 will be the year Millennials outgrow Baby Boomers in numbers. According to the U.S Census Bureau, an estimated 75.3 million Millennials, compared to 74.9 million Boomers, will soon become the largest generation in the country. In a recent report by Goldman Sachs titled “Millennial’s Coming...