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Why Hire an SEO Copywriter?

byMelanie Rembrandt
April 14, 2009
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If you want to get new customers to your site, one of the fastest ways to gain momentum is with search engine optimization (SEO). And despite what you may have heard, SEO is much for than just adding some popular keywords to your copy.

SEO is a process that involves research, strategy, planning, and regular updates. And you can always use one of the free SEO tools out there like www.keyworddiscovery.com, www.wordtracker.com, or Google to find some keywords. 

But if you really want to see results, it’s better to hire a SEO copywriter who knows how to: 

  • Find the right words;
  • Write valuable content using those keywords;
  • Include appropriate coding tags; and
  • Review results, test and make regular updates.

SEO is an art that takes time and experience to master. And it may cost more to hire a SEO copywriter, but you will definitely see faster results. 

Plus, by outsourcing these activities, you can provide your customers with valuable content while focusing on your core, business responsibilities.

Have questions about your public relations and SEO copywriting efforts? Please let me know below or at www.rembrandtwrites.com. I’m here to help! Thanks!

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Melanie Rembrandt
Since our initial launch date, Melanie Rembrandt has been an integral part of the StartupNation team. As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success. She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!). Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide. Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt." A magna cum laude graduate of the prestigious UCLA School of Theater, Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at [email protected] and @rembrandtwrites on Twitter. And you can also sign-up to receive her e-newsletter and reports packed with great information at: https://startupnation.com/steps/77/steps-successful-public-relations.htm.
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