The Great Content Battle: Search Engine Optimization vs. Creativity
Entrepreneurs wear multiple hats, which means failing to take on critical responsibilities could land you in hot water.…
Browsing Tag
Google Adwords
19 posts
3 Tactics to Drive E-Commerce Sales
My now eight-year-old business began with a simple phone call from a friend. He had a small company…
5 Productivity Tips to Prepare for a Summer Slump
If you stop to think about it, is your business cyclical? Do you have some months or times…
How to Validate Your Business Idea
In my last post, I talked about how you can generate business ideas. Now, I would like to…
An Entrepreneur’s Basic Steps to Pay-Per-Click Marketing
Pay-per-click (PPC) marketing involves multiple moving parts. If you are not aware of all of the components and…
How to Use Pay-Per-Click to Help Grow Your Startup
You just launched a startup company, and there are countless things you have on your “to do” list.…
5 Tips for Getting Your Startup’s New Website Noticed
For centuries, philosophers have wondered whether or not a tree that falls in a forest makes a sound…
7 Key Terms to Understand Before Starting an E-Commerce Business
E-commerce is big—much bigger than you might think. According to a survey from Pew Research, 79 percent of…
5 Ways That a Kickstarter Campaign Can Launch You Into Retail
Seven months. That’s how long it took from the day our Kickstarter campaign ended until we were delivering…
5 Ways to Build Your Startup with Pay-Per-Click (PPC)
With so many online marketing techniques available, it’s difficult to know where to start when you launch a…
6 Simple Ways to Find Your Target Consumers Online
You’ve taken the first big step and started a business. You know that a website and a social…
7 Online Resources to Tap When Creating a Marketing Plan
Whether you’re launching your first startup, preparing for the release of a new product line or getting ready…
3 Innovative Ways to Strengthen Your Email Marketing Pre-Launch
Successfully launching a product or service shouldn’t be too hard, right? After all, there’s really not much to…
Budget-Friendly Strategies to Market Your Business Blog
As a busy business owner, you need everything you do to matter. Maintaining a relevant blog is hard work…
Year in Review: The Top Digital Marketing Tools of 2016
In today’s digital landscape, the term “digital marketing” covers such a wide variety of skills and information that…
5 Ways to Boost the SEO of Your Startup
As a business owner, if you are still focusing on keyword rankings as a top priority, your business is missing…
Harvest Ridge Winery Finds Marketing Success with Google Tools
After making wine in his basement for many years, Chuck Nunan planted his first vines in 2011. His…
Why everyone needs remarketing
Why Remarketing is a MUST for every business We can always think of some reason not to do…
Direct Mail “and/or” Google Adwords?
Direct mail is traditional offline marketing. Google Adwords is the cornerstone of online marketing. Apples to oranges, right? Let's see!