instagram stories Archives

How to Use Analytics to Measure Your Instagram Story Results

Instagram Stories are a continually growing and popular part of Instagram. With 500 million daily active users on the platform, brands of all sizes are beginning to see the benefit of using Instagram Stories to reach...

byDana Nicole

January 11, 2020

4 Factors to Consider When Choosing Between TV and Online Video Ads

Not too long ago, video advertising was mostly done through television advertising. Aside from the ads theatergoers saw before a feature film, brands trying to win viewers’ attention had only one platform on which to...

byPeter Daisyme

October 17, 2019

8 Business Titans Reveal the Best Social Media Tactics to Promote Your Company

If you aren’t promoting your business on social media, you’re asleep at the wheel. Here’s what eight social media masters and advisors in The Oracles told us about the channels and tactics that impact their businesses most....

byThe Oracles

August 1, 2019

7 Social Media Trends Your Startup Can Implement This Week for Greater Impact

Social media is a land of many opportunities for startups. Since today’s consumers and business buyers use social channels to find companies they can trust, social media is an ideal way to find and engage...

byKeith Shields

July 18, 2019

StartupNation Originals: A Drink With Hillary Sawchuk

If you could have a drink with anyone, who would it be? In her web series, A Drink With, Hillary Sawchuk sits down with today's most interesting and influential industry leaders, entrepreneurs, celebrities and artists...

byStartupNation

June 18, 2019

Make the Most of Your Content Through Social Media Channels

Content lies at the heart of digital marketing, and our social media channels provide a means to ship that content out to our audience. We have Facebook Live, Instagram Stories, LinkedIn articles and a plethora...

byJustin E. Crawford

July 23, 2018

3 Ways to Engage Your Audience Using Instagram Stories

When I first started writing this piece, I considered taking it from a “how to” approach for making successful Instagram Stories. Then, I realized that all of this information is readily available on Instagram's Help page....

byDeborah Sweeney

June 27, 2018

4 Sneaky Ways to Add a Persuasive Call to Action That Gets Noticed

If you’ve been actively creating content for brands in the social space for a while now, chances are you’re familiar with what it means to include a call to action, or CTA, and its overall...

byMyCorporation

April 30, 2018

A Small Business Guide to Instagram Stories

Instagram Stories are a cheap and accessible way to connect with your followers and build your brand identity. An Instagram Story is a short clip, no longer than 15 seconds, featuring photos, video or a...

byLuke Doyle

December 7, 2017

3 Reasons Why Facebook Live is Essential for Entrepreneurs

In 2016, Socialbakers reported that the usage of Facebook Live had been steadily increasing for the better part of the year across pages. Celebrity and company pages have enjoyed an increase of 8 percent and...

byDeborah Sweeney

June 26, 2017

5 Video Marketing Trends Every Small Business Should Try

The importance of video marketing has been steadily growing as the popularity of YouTube, Snapchat and other video-focused platforms surface. Marketers have found that video is engaging (65 percent of viewers watch more than three-quarters...

byJessica Thiefels

April 19, 2017

Instagram Stories: The Marketing Tool Your Startup Needs

You’ve likely heard a lot about Instagram Stories, but what exactly is the fuss about it? Are you interested in learning how to use these Stories as a digital marketing tool for your startup? In this...

byDorothy Cheng

November 23, 2016