Bootstrapped and Global from Day One: The Story of Linktree
The link-in-bio startup Linktree reported in May 2024 that it had surpassed 50 million users. Of those 50…
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instagram
37 posts
21 Ways to Grow Your New Business Online
If you’re not growing your business online in the current climate, you will likely leave a lot of…
10 Low-Cost Tools to Get Started with Influencer Marketing
Influencer marketing has become part of the fabric of digital marketing in less than a decade. According to…
8 Ways a Great Social Media Presence Can Drive Startup Growth
Social media connects everyone to everything, pulsating with opportunities and conversations. And for startups, that’s a goldmine. By…
8 Proven Tactics to Build a Brand on Instagram
Instagram has become a powerhouse for businesses and brands looking to connect with their target audience and increase…
3 Ways TikTok Trends Can Benefit Your Startup
With 672 million app store hits, TikTok was 2022’s most downloaded social media platform. And while the average…
The Evolving Role of Social Media in a Marketing Play
When a new form of media emerges, it’s a sure bet marketers will find ways to use it…
9 Research-Inspired Tips to Grow Your Business on Instagram
The marketing strategy is not a matter of intuition. You know what I mean if you have ever…
7 Tips to Snap and Edit Outstanding Photos for Instagram
Instagram was introduced as a social networking app with photo-sharing capability. Fast forward to 2023, Instagram has evolved…
Instagram Marketing 101: What Startups Need to Know
Instagram is no longer just a photo-sharing platform. It’s also an e-commerce app. With a billion active users…
5 Changes in Paid Advertising You Need to Know about Today
Any seasoned marketer will tell you the industry is always changing. In paid advertising, success depends in part…
Starting an E-Commerce Business? Keep These 6 Key Trends in Mind
If you’re thinking about starting an e-commerce business, you’re in good company. In the first quarter of 2021,…
4 Ways to Start Selling Online Today
If you think you’ve missed out on the e-commerce boom and should have started an online business long…
3 Trends Dominating E-Commerce Startups Today
From evolving consumer buying channels and new digital payment systems to buzzworthy trends and tactics in marketing, how…
This Entrepreneur Built a Six-Figure Business from Her Daughter’s Hospital Bedside
While there is no perfect time to start a business, I always knew I had an entrepreneurial spirit.…
How to Use Analytics to Measure Your Instagram Story Results
Instagram Stories are a continually growing and popular part of Instagram. With 500 million daily active users on the…
How This Baker Went From an Online Business to Opening a Storefront
Rachel Dunston is the talented entrepreneur behind Rachel Makes More Cake, a popular bakeshop in Clovis, California. Dunston…
4 Factors to Consider When Choosing Between TV and Online Video Ads
Not too long ago, video advertising was mostly done through television advertising. Aside from the ads theatergoers saw…
Become a Fan: Why Customer Engagement is the New Customer Service
The following is excerpted from “Know What You’re For: A Growth Strategy for Work, An Even Better Strategy for…
How Entrepreneurs Can Increase Their Instagram Engagement and Following
Using Instagram is a powerful tool for entrepreneurs. When it comes to building your business through social media…