Browsing Tag

marketing campaign

7 posts
seasonal marketing
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4 Elements of an Effective Seasonal Marketing Campaign

The holiday season is an interesting time to observe marketing trends within any industry. On the one hand, consumers are shopping more than any other time of the year, and on the other hand, there’s more competition for consumer attention than ever. This means that there are more opportunities to connect with potential customers, but...
marketing
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5 Quick and Actionable Marketing Ideas For Your Startup

Here, we will talk about five actionable, real world ideas you can use to kickstart your startup’s marketing campaign. Implementing the following steps is rather easy; while the hard part is the follow through. However, if you are persistent, you will see results quickly. Branding your business Branding is the first and most important place...
marketing
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What Does it Take to Run a Successful Marketing Campaign?

What are your startup's goals for Q3 and Q4 of this year? Realizing any of them requires marketing greatness — and marketing greatness requires a plan. Today’s marketing world requires a new expertise and familiarity with digital tools and online platforms. Let’s take a look at six of the components of a successful startup marketing...
content marketing
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How (and Why) to Measure Your Content Marketing ROI

You know how important content marketing is to your business. Your audience is online, and you've got to reach out to them. You're writing optimized posts, creating video content and doing everything you can to entice your customers. However, this is only half of the job. To ensure you're doing the right thing and actually...
Video Marketing
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5 Best Video Marketing Software Programs for Entrepreneurs

Video marketing is taking center stage in 2016, as video assumes a much bigger role in organizations’ inbound marketing campaigns. Evidence to this lies in some of the statistics uncovered by an Adelie Studios SlideShare presentation: According to Brightcove, an online video platform, social video gets 1,200 percent more shares than images and text combined...
Online Marketing Tools
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8 Essential Online Marketing Tools

Nowadays, marketers are spoiled with hundreds if not thousands of tools they can use for their online marketing campaigns. There are tools for email marketing, SEO, A/B testing, social media, content marketing and more. While some are better than others, in this post I’ll talk about the ones that are the most cost effective and...