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Plan Your Business

37 posts
monetizing your true purpose
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Monetizing Your True Purpose: How to Make Money at Anything

By now, you've mastered the importance of cracking your life’s purpose code and finding your purpose. Now, it’s time to discuss monetizing your true purpose. There are five primary reasons people do not achieve their dreams: They never begin. They quit too soon. They make poor decisions, derailing their ambitions. They worry about what others...
family business
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12 Keys to Family Business Success

Family members start a major portion of new businesses launched in the U.S. every year. Brothers come to mind, of course, when it comes to family business. Whatever the family ties, however, starting a business with a spouse, parents, siblings, children or other family members presents unique challenges over and above the usual problems a...
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Small Business Drive and Passion: What Keeps an Entrepreneur Going?

If you are an entrepreneur just starting out, you’ve probably already gotten a glimpse into the hard work that goes into launching and running a business. While it’s rewarding, there can be sleepless nights and a slew of new challenges you did not anticipate. You’re not alone – a new study this summer by OnePoll...
Startup idea
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4 Steps to Researching Your Startup Idea Before Writing a Business Plan

When you come up with a new startup idea, it’s natural to get excited. You want to get things moving quickly, and you start envisioning what life would be like if you were in charge of a massively successful organization. Unfortunately, before you even start looking for a domain name, you’ll have to begin the grunt work...
Winner in business
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What it Takes to Be a Winner in Business

I was prepared to do well in the Beijing Games of 2008 in my javelin throw discipline. I trained daily for 15 years, and I was persistent and motivated. Even though I easily threw the javelin more than 197 feet during my warmups, my best throw arrived at only 180 feet during the real competition....
Tips for starting a business
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5 Tips for Starting a Business

Starting a business can be very difficult, especially since more than 50 percent of UK startups fail within their first year. In our guide to starting a business, we provide a proven method to become a business champion by positioning your company successfully and allowing staff to establish themselves in the industry. Below are five...
Business Model Canvas
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Business Model Canvas: Escape the DIY Trap

With a piece of paper, a pen, sticky notes and 15 minutes, you can transform your business — and your life. This is all you need to make a Business Model Canvas, which reduces a traditional business plan from dozens, if not hundreds, of pages into a single page. I introduced the Business Model Canvas to...
Business Plan
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Your Business Needs a (Nontraditional) Plan

The traditional business plan has created the wrong expectations of a CEO at a small business, and there’s a revolution afoot in the way elite MBA programs and Silicon Valley think about small business strategy and startups. The underlying assumption of the traditional business plan is that that the CEO is all-doing and all-knowing. This...
Business Model Canvas
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The Art of Business: Meet Your New Canvas

Here's all you need to fundamentally change the way you think about your business, and yourself in relation to it: a piece of paper, a pen, sticky notes and 15 minutes. You might be saying, “Fifteen minutes? This guy’s full of it!” But that's all it takes to create a Business Model Canvas, which isn’t...
business plan elements
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7 Savvy Planning Strategies For Business Owners

"Must Have" Planning Strategies According to the United States Small Business Association and the Internal Revenue Service’s 2011 survey, only about 10 percent of business owners are making more than $100,000 in their business. What is that 10 percent doing that you’re not? Planning. This alliterative phrase sums it up: Prior planning prevents piss poor performance....
Customer Database
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Big Data Benefits Businesses of All Sizes

"Big data" generates "big information" Big data is being generated by everything around us at all times. Every digital process and social media exchange produces it. Systems, sensors and mobile devices transmit it. A 2012 Gartner report predicts that data will grow 800 percent over the next five years and 80 percent of the data...
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Finding success as an older entrepreneur

3 mistakes that can derail an older entrepreneur Launching a business—whether it's a side hustle or second career—is on the minds of many people these days, especially baby boomers. As they get ready to retire, or are laid off, more and more baby boomers are feeling the entrepreneurial spirit. Research from the Kaufmann Foundation shows...
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Business Owners: If I Had Known Then What I Know Now

I've made many mistakes in business as a business owner the last 20 years.  There was a time in the beginning when I thought that I had all of the time in the world.  But now I feel like I can't afford the luxury of wasting precious time anymore by making costly mistakes. If you're...
Tropical Island
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Six Businesses You Can Run From a Tropical Island

There’s been a prominent shift in the way that Gen Y perceives work and the idea of a “career.” No longer are most students graduating and trying to lock down a 30-year job at a major corporation. The security (or enjoyment) just isn’t there anymore. Over the last five years, thousands of 20 somethings have...
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How to Become a Marketing Superstar

What is the biggest marketing challenge that you have in your business? According to a survey by Marketing Sherpa, 78% of businesses say that their biggest marketing challenge is generating high quality leads. In my work as a contract Marketing Director with small businesses I see this challenge on a daily basis. Interestingly enough many small businesses make the...
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CEOs grow more optimistic, third quarter in a row

Ever heard of "The Conference Board"? It's a global, independent business membership and research association. Their mission is to provide organizations with the practical knowledge they need to improve their performance, among other things. They do a study on a quarterly basis that measures CEO confidence, which had increased in the second quarter of 2009, and...
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Think Positive in Tough Times

Negativity surrounds us. But now, more than ever, it's important to stay positive. After all, it can be really easy to spread negative comments and get caught in a downward spiral of hopelessness. Don't let it happen to you! Toxic communications and people can be detrimental to your health and hurt your business. Without knowing...
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Ant or Grasshopper?

Do you plan for a crisis? Of course not. But you can plan yourself out of one! Let me weigh in here with another question: Who do you want to be? The person who goes on a hike  prepared with the Ten Essentials? Or would you rather be the one that blindly walks along and...
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Turn Recession Woes into “Wows”

Economists and the media may debate whether we are in a true “recession” or not, but that doesn’t change the fact that sales are down and consumers are pulling back.  I’m certainly not excited about this, but I’m not traumatized either.  The economy is full of ups and downs and we obviously can’t have the...