Beat Recession Blues-Do Your Own PR-Part 2
On Tuesday, I gave you the first two steps for doing your own PR. It is possible to get some great publicity on your own, but you need to spend time on research and preparation...
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PR
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Beat Recession Blues-Do Your Own PR
Many entrepreneurs have told me recently that they want to use PR to build their businesses. But they feel frustrated because they can’t afford a publicist. The good news is that you don’t need to hire...
How to Score Top Media Placements
Today is definitely going to include a brief celebration on my end. After having stories cut at the last minute due to election results, my client is enjoying the publicity benefits of a mention in...
Has Your Phone Stopped Ringing?
I've talked to a lot of business owners recently who are seeing requests for information, incoming calls and in-store visits decline due to the economy. As an entrepreneur, you've probably noticed this too. And it...
Don’t Get Too Excited-Wait for Media Placements to Happen
Woo Hoo! After hours of research, pitching and dealing with false promises from various media members, I scored an interview for my client with Newsweek. It is tentatively scheduled to be a feature story, but...
The One Big Secret to Getting Press – And It Costs Nothing!
Are you overwhelmed with the latest technologies, social media sites, networking opportunities, and other products and services that promise to increase sales and awareness? As an entrepreneur like me, you are probably inundated with the latest...
Rembrandt’s New Blog-40 No Cost Press Release Posting Sites
Fellow Entrepreneurs, Welcome to my new blog! After being part of StartupNation since the beginning and speaking with many of you through this online community, I am happy to provide some additional help and resources...
PR: Working the Media
One of the best ways to grow your business without breaking the bank is to get free exposure for your company in the news media. Sounds great, but how do you actually get someone to...