DIY Public Relations: How to Be Your Own Biggest Advocate
Think about the last time you read about a new restaurant opening, a big event coming to town…
Browsing Tag
USP
11 posts
3 Crucial Steps to Fail-proof Your New Business Idea
Starting a successful business is hard. But let’s not presume that entrepreneurship itself is intrinsically riskier than other…
5 Productivity Tips for Entrepreneurial Success
Most entrepreneurs want and need things to happen now. Whether you started your own company, are employed as a hired…
Tips for Startup Success for First-Time Entrepreneurs
If you’re planning on launching a startup, it’s important to realize that while you may have a wonderful…
Change Your Message: Creating a UVP to Make Marketing Magic – Tip 1 Conclusion
Your UVP and Marketing Magic – The Conclusion of Tip #1 Welcome back to the blog series, “Change…
Change Your Message: Creating a UVP to Make Marketing Magic – Tip 1
Your UVP and Marketing Magic – Tip #1 (continued) Welcome back to the blog series, “Change Your Message,”…
Change Your Message: Creating a UVP to Make Marketing Magic – Part 4
Your UVP and Marketing Magic – Part 4 – Tip #1: Pinpoint Your Unique “-EST”-ness Welcome back to…
Change Your Message: Creating a UVP to Make Marketing Magic – Part 3
Your UVP and Marketing Magic – Part 3 Welcome back to the blog series, “Change Your Message.” So…
Change Your Message: Creating a UVP to Make Marketing Magic – Part 2
One Step At A Time: What Makes You Unique? Welcome back to the blog series, “Change Your Message”…
Change Your Message: Creating a UVP to Make Marketing Magic– Part 1
Create a UVP to Make Marketing Magic “Why should I choose you?” This anxiety-inducing question is the single…
What’s Your Unique Selling Point?
Why should I buy what you sell, from you, when I can buy it from your competitors? Craft a compelling USP to answer this for me when I consider buying from you.