brick and mortar Archives

How Local Search Marketing Can Generate a Surge in Offline Sales

Today, more customers are online than ever before and they’re taking the digital approach in finding what they need, from ordering food and clothes to getting groceries. Data shows that 46% of these online searches...

byPaul Staten

September 29, 2021

Pop-Up Shops Are on the Rise in 2021: Here’s How They Can Boost Your Brand

Pop-up shops are temporary storefronts that allow brands to connect with their customers in a brick-and-mortar space for a short period of time. For e-commerce brands, this usually means providing customers with an exclusive opportunity...

byEmily Gibson

August 1, 2021

WJR Business Beat with Jeff Sloan: Brick-and-Mortar Stores Likely to Survive Pandemic (Episode 257)

On today's Business Beat, Jeff discusses brick-and-mortar stores, which are thriving despite the pandemic and an overwhelming surge in e-commerce. Tune in to the Business Beat, below, to learn more about current trends with brick-and-mortar...

byStartupNation

July 12, 2021

WJR Business Beat with Jeff Sloan: The Startup Story of Bloomscape (Episode 214)

On this morning's WJR Business Beat, Jeff shares a great story of entrepreneurial success happening right here in our region. The company is Detroit's own Bloomscape, helmed by founder and CEO, Justin Mast. Tune in...

byStartupNation

April 22, 2021

WJR Business Beat with Jeff Sloan: First Insight Study Results on COVID-19’s Lingering Economic Impact (Episode 167)

On this morning's WJR Business Beat, Jeff shares results from a recent study by First Insight, which shows that even after we've been vaccinated against COVID-19, approximately half of all consumers polled say, “not so...

byStartupNation

February 1, 2021

WJR Business Beat with Jeff Sloan: Tips to Drive In-Store Sales (Episode 151)

While we know that the pandemic has caused a drastic shift to e-commerce, we also know that brick-and-mortar businesses still depend on in-store sales to keep those cash registers ringing. On this morning's WJR Business...

byStartupNation

December 4, 2020

Constant Contact holiday shopping survey

Big News: Consumers are Still Shopping Small During the Pandemic

The year 2020 has been a transformational one, especially for startups and small businesses impacted by the COVID-19 pandemic. Constant Contact, an online marketing leader, surveyed over 3,000 consumers in the U.S. (aged 18 and...

byDave Charest

November 28, 2020

5 Must-Haves for Starting a Main Street Business

Startups and small businesses have been the silver lining in a year as chaotic and unprecedented as 2020. Amid the COVID-19 pandemic, many individuals have realized that the time to start a business is now...

byMyCorporation

November 24, 2020

Holiday Season 2020: Understanding Consumer Behavior to Inform Business Strategies

With Black Friday and Cyber Monday just around the corner, the holiday shopping season is officially in full swing. The events of 2020, however, will have shoppers and businesses alike navigating uncharted territory as the...

byDave Charest

November 17, 2020

WJR Business Beat with Jeff Sloan: Online Purchasing is Here to Stay (Episode 107)

On this morning's WJR Business Beat, Jeff discusses a continuing trend in online purchasing. A recent study from GoDaddy shows that in states that have begun reopening their brick-and-mortar stores, the majority of consumers are...

byStartupNation

August 25, 2020

WJR Business Beat with Jeff Sloan: Demand for Warehouse Space Skyrocketing (Episode 105)

On this morning's WJR Business Beat, Jeff shares a sector that's booming at breakneck speed as a result of the pandemic. The big winner? Warehouse space. We know e-commerce is hot and the surge in online...

byStartupNation

August 21, 2020

Dos and Don’ts For Reopening a Retail Storefront Post-Shutdown

The future of retail shopping in a post-shutdown world, at least for a time to come, will not be the same experience as it was before. Fast, an e-commerce payment solution, recently released consumer survey...

byMyCorporation

May 7, 2020

WJR Business Beat with Jeff Sloan: Supporting Local Business (Episode 45)

On this morning's WJR Business Beat, Jeff shares uplifting news about the desire to return to small, local business. A new study just released from MomentFeed indicates that consumers intend to return to local shopping...

byStartupNation

May 1, 2020

How to Move Your Brick-and-Mortar Retail Business Online

In today’s retail world, increasingly more and more transactions are occurring online. Add to this the fact that some of the world’s biggest retailers are racing to increase their share of online sales revenue, and...

byLeland Taylor

December 19, 2019

How Your Brick-and-Mortar Business Can Remain Competitive in an Online World

With so much competition from online behemoths like Amazon and Walmart, smaller businesses may wonder how they'll ever survive. The retail market space and its competition are no longer composed of just those stores within...

byLexie Lu

November 24, 2019

How This Baker Went From an Online Business to Opening a Storefront

Rachel Dunston is the talented entrepreneur behind Rachel Makes More Cake, a popular bakeshop in Clovis, California. Dunston began her business on Instagram, posting photos of her uniquely decorated cakes and taking orders for local...

byNav

November 21, 2019

A Breakdown of the Costs of Opening a Food Truck Business

If you aspire to be a restaurateur, opening a food truck is a great way to test your cuisine and build a customer base without committing to the upkeep of a brick and mortar restaurant...

byRob Warren

October 4, 2019

How to Bring Your Brick-and-Mortar Business to the Digital World

For brick-and-mortar entrepreneurs, all of the business' features are right there in front of you: the storefront design, the products, the signage, the customers. You can engage with all aspects of your business directly in...

byJustin E. Crawford

September 11, 2019

Why Brick-and-Mortar Startups Need to Strategize Search Rankings Differently

Nowadays, it seems like everyone is an e-commerce entrepreneur. With the explosion of easy-to-use e-commerce platforms, Amazon FBA, Facebook Marketplace and an entire cornucopia of web-based solutions, it might seem like brick-and-mortar startups are an...

byLucas Miller

August 15, 2019