Browsing Tag
customer relationship
9 posts
Get Potential Customers to Engage With Your Startup Using What You Already Have
Finding potential customers to engage with is a major challenge, especially when your startup is still in its early days. Locating your target market, getting them interested and then turning them into customers rather than...
Sales Enablement: The Importance of Personalizing Sales Content
Sales people do more than simply sell to their buyers; they create rich customer relationships that rely on trust, understanding and communication. A huge part of the relationship that a sales person establishes with a...
Set Your Business Apart with a Customer Inner Circle
Get in touch with a "Customer Inner Circle" When you were first starting out in business, you had a few friends, family members and customers that you leaned on for support and advice. Now these...
The Importance of Exceptional Customer Service
3 Reasons Why Outstanding Customer Service Builds a Successful Business Everyone knows that “the customer is always right,” but what some business owners fail to realize is that this phrase holds a fundamental truth. In...
Customers are for Life and Not Just for Christmas
Customers: Treat 'em right year around to keep them coming back! Let's face it: we are wrapped-up in the mist of winter. As our advent calendars rattle with half-filled chocolate, our stockings above the fireplace...
Kick-butt customer service transformed me
Want to know how to make a customer loyal? And how to get the most out of your relationship with your customers? It's simple. Do what Patagonia does. Here's a quick, real-world experience I just...
Customer Intimacy
I've mentioned that PFL's business model is built on "customer intimacy," or knowing a lot about our customers and how each of them defines success for their small business. One obstacle we encounter is when...
Dell to Model Customer Service after PFL
OK, maybe I'm extrapolating a little with that headline. But it is nice to see that Dell is looking at going to a team system for improved customer service. We made that move five years...
A dead iPod leads to a small business tip of the day …
My iPod died. It was about a month ago and I've been doing without for the first time in many months. 11 months, it turns out. The reason I know it's been 11 months is...