Browsing Tag
digital marketing
61 posts
Video Marketing Adds Value, Reach to Your Business
Are you looking for ways to add more value to your business? Are you in need of new,…
5 Ways Remarketing Can Boost Your Company’s Bottom Line
We’ve all had customers who browsed our site and added items to their cart — then left without…
6 Essential Web Design Elements to Boost Your Website’s Conversions
As a business owner, the primary goal of your website is to convert visitors — whether the conversion…
5 Ways Programmatic Advertising Can Benefit Your Brand in 2021
Programmatic advertising is the automated buying and selling of digital ads in real time. It can be used…
WJR Business Beat with Jeff Sloan: Small Business Marketing 101 Requires SEO (Episode 265)
On today’s Business Beat, Jeff talks to Shay Berman, founder and president of marketing company Digital Resource and…
Ask the Experts: Meet Our 3 New Subject Matter Experts on StartupNation Radio
On this week’s episode of StartupNation Radio, Jeff talks to StartupNation’s new subject matter experts: Shay Berman of…
How SEO Can Help You Future-Proof Your Startup
If the pandemic taught us anything, it’s that entrepreneurs must be prepared to pivot. Success is never guaranteed,…
How to Use Facebook Marketing to Promote Your New Business and Engage Customers
It is common knowledge that Facebook is a marketing powerhouse for virtually all types of companies. In order…
Boost Your Customer Retention by Implementing These 5 Digital Marketing Trends
There is no denying the COVID-19 pandemic has clearly altered consumer behaviors, and in some cases, perhaps permanently. Chief…
‘Tis the Season to Embrace Digital Marketing
This year has taken a major toll on all levels of the U.S. economy, from major corporations on…
Why Startups Need a Strong Digital Presence When Entering the Next Normal
Entrepreneurs have long been known as a courageous bunch, and this group is leading the pack when it…
13 Digital Tools Every New Business Needs
Modern startups run on digital tools. From communicating with customers, collaborating internally or protecting their assets, entrepreneurs should…
How E-Commerce Brands Can Survive the Current Crisis
Since the World Health Organization declared COVID-19 a pandemic in early March, small businesses continue to suffer on…
16 Content Marketing Mistakes You May Be Making (and How to Avoid Them)
Having just embarked on your entrepreneurial journey, you’ve thrown yourself into content marketing. Everyone is telling you that…
7 Questions You Must Ask Before Creating an Affiliate Program
Picture the following scenario: Your monthly recurring revenue numbers are beginning to look impressive, but you still want…
The 3 Major Changes You Need to Make to Your Influencer Marketing Strategy
When you hear the phrase “influencer marketing,” what image pops into your head? If your first thought is…
How to Build Your Brand with User-Generated Content
In this guide, we explore how you can supercharge your startup’s marketing with user-generated content (UGC). What is…
The Most Important Digital Marketing Ad Spend Insights for Startups in 2020
When you’re running a new startup, you likely have a small budget for marketing and advertising, which means…
Mind-Blowing Video Marketing Statistics to Step Up Your Marketing Campaign in 2020
In this ever-changing marketing landscape, video remains a clear-cut winner in dominating all channels and platforms. Fueled by…
4 Elements of an Effective Seasonal Marketing Campaign
The holiday season is an interesting time to observe marketing trends within any industry. On the one hand,…