Marketing CliffsNotes: What I Learned From Seth Godin
23 Jun 2014
Back in 1999 at the height of the dot-com era, I was lucky enough to land a job at an Internet startup. As a newbie with an MBA, I was...Read More
86 Common Sense Marketing Ideas for Startups
11 May 2012
When starting a business, marketing is (or should be) the business owner’s biggest priority. Yet many startups have no clue about marketing. With that in mind, I thought who better...Read More
What Business Owners Can Learn About Marketing From Girl Scout Cookie Selling Superstars
11 Feb 2012
It’s Girl Scout cookie time and you don’t have to go out of your way to find a group of girls in green uniforms with a table full of colorful cookie...Read More
30 Ways to Make Your Business Stand Out From the Crowd
15 Jan 2012
Let’s face it, starting a business can be very easy, but staying in business can be very difficult given that our customers have too many choices on where to spend...Read More
5 Tips for Using Email Marketing to Boost Your Business
01 Jan 2012
Every small business owner understands the value of building relationships with customers. But many of us get lost when it comes to building relationships with potential customers. As a business...Read More
28 Small Business Marketing Resolutions for the New Year
19 Dec 2011
It is common practice to set New Year’s resolutions in our personal lives, but how often do we do it for our business? As you look forward to running your small...Read More
5 Tips For Writing Your 2012 Marketing Plan
11 Dec 2011
2011 is almost over and planning for the next year can get lost in the business of the of the holiday season. However, the best way to get 2012 off...Read More
How to Become a Marketing Superstar
20 Feb 2011
What is the biggest marketing challenge that you have in your business? According to a survey by Marketing Sherpa, 78% of businesses say that their biggest marketing challenge is generating high quality...Read More
One Little Marketing Strategy That Reaps Big Results
14 Feb 2011
I love writing. No, let me put it another way, I love words. Writing is the one skill that I am grateful for. Yet, I’m the first to admit that I’m...Read More
4 Crazy Myths about Marketing
16 Oct 2010
Before I will work with a company on their marketing strategy, I need to make sure that they are of the right mindset. Unfortunately too many business owners have taken...Read More
