Yeah. Yeah. We know you’re “excited” about the news! You’ve all seen this before... “We are thrilled to have…” “We are so excited to be working with…” Guess what? I have a little secret for...
How a Mother of Four Turned her Quest for Saving into a New Business If you are a struggling entrepreneur who is trying to take care of your family, save money and be a rock...
Is your PR program helping your small business succeed? If you just launched a new business and want to build buzz fast, or you are a struggling small business owner who needs to increase sales...
Are You Getting the PR Reports Necessary for Success? By Melanie Rembrandt For many years, it was very difficult to show the results of a public relations, or PR, campaign. After all, you could spend...
3 Questions To Ask About Your Current, PR and SEO services I get many referrals from business owners who spent a fortune on a top, PR firm or search engine optimization, SEO, services without seeing...
It’s Spring! Time to refresh your PR activities and take action Woo Hoo! It’s finally spring and a time for fresh beginnings – for you and your business. Why not start this season by renewing...
What are you doing to increase credibility at your small business? By Melanie Rembrandt Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines...
Save Money and Get Better Results with your PR Efforts If you look on the Internet, you will see some horrible press releases. And the businesses that distributed them probably thought they would be inundated...
We all know that communicating with your associates, customers and team members is a key to success, but with taxes, events, monthly meetings, and everything else going on at your organization right now, your communications...
Today’s technology allows small businesses to build awareness online cost-effectively. Traditional public relations (PR) activities such as developing story ideas, talking to media members and promoting various events are important. But if you are not...
It’s always nice to see a traditional business go online and be successful. That’s what happened to Dr. Dhavid Cooper and Guy Hodgson of FramesDirect.com, www.framesdirect.com. They moved the process of buying eyeglasses and sunglasses...
If you are an entrepreneur or just trying to get some publicity for a new business and haven’t had any luck with reporters, you may want to stop and review your process. There are three,...
If you are worried about finances and slow sales at your business, it’s not the time to reduce your PR, SEO and marketing budgets. It’s time to increase them! While these areas may not seem...
While many new entrepreneurs still think “PR” means “press release” instead of “public relations,” or that public relations is all about sending out press releases, this is only a small part of the big picture....
Have you ever been to a conference and met someone who has done something really interesting with their life? Well, recently I sat down to lunch with complete strangers, and the lady sitting next to...
Spring is here, and it’s time to take action before the “slow days of summer” arrive (when you’d rather be outside than behind your desk). With this in mind, what actions are you going to...
Your phone rings off the hook. Your Inbox is flooded with requests. Your schedule is packed. When you can’t take on any more clients and you can set whatever fees you want because you are...
As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a...
Recently, I spoke to the CEO of Your Dollar Matters, Inc., https://www.theformtool.com, Bob Christensen. As a successful, small business owner who deals with other entrepreneurs in accounting, case management and HR on a regular basis,...
Yes! You just started your new business, and customers are starting to arrive at your door and visit your Website, but you haven’t heard from the media. Why aren’t they calling you? Well, here are…...